By: MarkJ - 10 January, 2012 (2:56 PM) - Score: 6225 - Statistics, Piracy, Ofcom Regulation
pirate flagofcomThe communications regulator, Ofcom UK, has just published three separate reports into the impact and scale of "illegal" copyright file sharing (piracy) by broadband ISP customers in the United Kingdom.

Under the controversial Digital Economy Act 2010 (DEA), which seeks to warn and ultimately punish (e.g. disconnect) ISP customers who become "suspected" of piracy, Ofcom is required to assess the level of internet related copyright infringement.

The reports form part of this process and Ofcom will use them to help develop a "consistent and representative measurement system" for gauging the level of related activity. This includes a social study of the core motivations for such activity.
The Online Copyright Infringement Research Reports (PDF)
* Ofcom Illegal Filesharing Pilot Peer Review (Continental Research)
* Ofcom Illegal File-sharing Pilot Survey (Kantar Media)
* GfK NOP Social Research
Most of the studies gained their results through a mixture of face to face, online and telephone based questions and answers. It's crucial to state that most of the surveys are about designing an effective measure and do not include a full sample size (i.e. they're not to be considered proper studies).

An Ofcom Spokesperson said:

"It is important to note that these methodological reports are in advance of Ofcom’s formal reporting duty and do not attempt to establish levels of infringement."

None of this is to say that the sample data isn't of interest. GfK's study doesn't contain much in the way of hard statistics and only appears to have a tiny sample size, although from that it appeared to gleam that P2P File Sharing is viewed as a "mainstream activity" and one that is "strongest amongst the younger participants".

By comparison the Continental Research (CR) report found that 20.4% of Men and 13.9% of Women admitted to being "illegal downloaders". The figures increased to 38.1% of Men and 29.7% of Women when using a measure of "deduced illegal downloaders".

Apparently "deduced" in this context means somebody who has used "any of the file sharing/downloading methods" listed in Question 4 of the survey (e.g. BitTorrent, FTP, Email.. in fact pretty much the entire internet). CR admits that "not all of these downloads will be illegal".

The Kantar Media report appears to survey more than 6,000 people (both young and old) and does a much more thorough job; Kantar's conclusions projected 6.7 million ‘illegal downloaders’ in the UK (aged 12+). Films were also found to be the category that has the highest penetration of "illegal downloading".
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Comments: 3

asa logoboggits
Posted: 10 January, 2012 - 3:45 PM
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Some interesting points made about the statistics collection and interpretation made by Zoe here:

http://www.complicity.co.uk/blog/2012/01/free-software-users-illegal-downloaders-according-to-ofcom-report/
asa logoMarkJ
Posted: 10 January, 2012 - 4:19 PM
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Yes that's what I alluded to above with how the "deduced" figures were established in one or more of the reports. Also the survey's talk a lot about "illegal downloaders", yet the DEAct appears to be technically more focused on tackling P2P based "uploaders" (i.e. people who share out the content).

Suffice to say that the survey appears to make a lot of very bold assumptions, yet only one or two of Ofcom's questions directly ask about whether or not the person views their activity as "illegal", which could lead to a lot of risky generalisations.

In fairness there's not a lot Ofcom can do. Accurately measuring piracy, as all the reports admit, is incredibly difficult.
asa logoDeduction
Posted: 10 January, 2012 - 11:24 PM
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These stats are nothing more than a new version of saying every young person is a criminal just because a small minority are and blanket tagging them all. Manipulated tripe.



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