{"id":12002,"date":"2016-06-27T13:34:57","date_gmt":"2016-06-27T12:34:57","guid":{"rendered":"http:\/\/www.ispreview.co.uk\/?p=12002"},"modified":"2016-06-27T13:37:30","modified_gmt":"2016-06-27T12:37:30","slug":"gbp15m-pumped-vodafone-uk-customer-service-improvements","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html","title":{"rendered":"\u00a315m Pumped into Vodafone UK&#8217;s Customer Service Improvement"},"content":{"rendered":"<p>Mobile operator <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vodafoneuk\" rel=\"nofollow\" target=\"_blank\">Vodafone<\/a> claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they&#8217;ve also hired 600 new staff, but it remains to be seen if any of this produces the desired turnaround in user satisfaction.<\/p>\n<p><!--more--><\/p>\n<p>Lately <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vodafoneuk\" rel=\"nofollow\" target=\"_blank\">Vodafone<\/a> has faced criticism due to a string of customer billing and complaint handling woes, with <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/ofcom\" target=\"_blank\">Ofcom<\/a> still conducting two related investigations (<a href=\"http:\/\/www.ispreview.co.uk\/index.php\/2016\/04\/ofcom-uk-vodafone-trouble-payg-mobile-sales-billing.html\">here<\/a> and <a href=\"http:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/ofcom-finds-vodafone-uk-breached-complaint-handling-rules.html\">here<\/a>). The regulator has also suffered a surge in consumer complaints (<a href=\"http:\/\/www.ispreview.co.uk\/index.php\/2016\/03\/ofcom-list-the-naughtiest-uk-mobile-phone-and-broadband-isps-q4-2015.html\">here<\/a>), which seems to be mostly related to their mobile network and its tedious switch to a new single system for billing and services.<\/p>\n<p>However <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vodafoneuk\" rel=\"nofollow\" target=\"_blank\">Vodafone<\/a>&#8217;s CEO, <strong>Vittorio Colao<\/strong>, recently claimed that complaints to the operator&#8217;s UK call centres had dropped by 75% since December 2015 (when <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/ofcom\" target=\"_blank\">Ofcom<\/a> recorded the highest complaints peak so far) and apparently this equates to about 500,000 fewer calls.<\/p>\n<blockquote class=\"bq1\"><p><strong>A Vodafone Spokesperson said (<a href=\"http:\/\/www.mobilenewscwp.co.uk\/2016\/06\/27\/vodafone-investing-15m-to-improve-customer-service\/\" target=\"_blank\">Mobile News<\/a>):<\/strong><\/p>\n<p>&#8220;We are always disappointed when customers have needed to raise complaints with us and, more so, when we then do not resolve them effectively first time.<\/p>\n<p>Our teams, at all levels, want to provide our customers with a great service every time but we are clearly not there yet, so are investing significant resources to do so as quickly as we can.&#8221;<\/p><\/blockquote>\n<p>It&#8217;s worth pointing out that many of the above stated improvements may actually stem from an April 2014 announcement, when Vodafone unveiled their \u00a3100m plan to hire 1,400 extra staff and open 150 new UK shops (<a href=\"http:\/\/www.ispreview.co.uk\/index.php\/2014\/04\/vodafone-uk-pumps-extra-gbp100m-new-shops-staff.html\">here<\/a>).<\/p>\n<p><a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/ofcom\" target=\"_blank\">Ofcom<\/a> will shortly publish the next round of their quarterly consumer complaints report, which should reveal whether or not these improvements have indeed had a positive impact.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobile operator Vodafone claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they&#8217;ve also hired 600 new staff, but it remains to be seen if any of this produces the desired turnaround in user satisfaction.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[36,96],"class_list":["post-12002","post","type-post","status-publish","format-standard","hentry","category-uk_isp_news","tag-ofcom-regulation","tag-vodafone"],"share_on_mastodon":{"url":"","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00a315m Pumped into Vodafone UK&#039;s Customer Service Improvement - ISPreview UK<\/title>\n<meta name=\"description\" content=\"Mobile operator Vodafone claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they&#039;ve also hired\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00a315m Pumped into Vodafone UK&#039;s Customer Service Improvement - ISPreview UK\" \/>\n<meta property=\"og:description\" content=\"Mobile operator Vodafone claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they&#039;ve also hired\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html\" \/>\n<meta property=\"og:site_name\" content=\"ISPreview UK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ispreview\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/ispreview\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-27T12:34:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-06-27T12:37:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2020\/07\/ispreview_uk_logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mark Jackson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ispreview\" \/>\n<meta name=\"twitter:site\" content=\"@ispreview\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Jackson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html\"},\"author\":{\"name\":\"Mark Jackson\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/person\\\/de66a8b4e937c21c80e443d1bf9c35d5\"},\"headline\":\"\u00a315m Pumped into Vodafone UK&#8217;s Customer Service Improvement\",\"datePublished\":\"2016-06-27T12:34:57+00:00\",\"dateModified\":\"2016-06-27T12:37:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html\"},\"wordCount\":282,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#organization\"},\"keywords\":[\"Ofcom Regulation\",\"Vodafone\"],\"articleSection\":[\"ISP News\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html\",\"name\":\"\u00a315m Pumped into Vodafone UK's Customer Service Improvement - ISPreview UK\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#website\"},\"datePublished\":\"2016-06-27T12:34:57+00:00\",\"dateModified\":\"2016-06-27T12:37:30+00:00\",\"description\":\"Mobile operator Vodafone claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they've also hired\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2016\\\/06\\\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ispreview.co.uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00a315m Pumped into Vodafone UK&#8217;s Customer Service Improvement\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#website\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/\",\"name\":\"ISPreview UK\",\"description\":\"Top Broadband ISP and Mobile Provider Information Site\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ispreview.co.uk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#organization\",\"name\":\"ISPreview.co.uk\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/ispreview_uk_logo.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/ispreview_uk_logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"ISPreview.co.uk\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ispreview\",\"https:\\\/\\\/x.com\\\/ispreview\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/mjack\\\/\",\"https:\\\/\\\/bsky.app\\\/profile\\\/ispreview.bsky.social\",\"https:\\\/\\\/mastodon.social\\\/@ispreview\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/person\\\/de66a8b4e937c21c80e443d1bf9c35d5\",\"name\":\"Mark Jackson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/nggallery_import\\\/Mark-Jackson-96x96.jpg\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/nggallery_import\\\/Mark-Jackson-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/nggallery_import\\\/Mark-Jackson-96x96.jpg\",\"caption\":\"Mark Jackson\"},\"description\":\"By Mark Jackson Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and Linkedin.\",\"sameAs\":[\"http:\\\/\\\/www.ispreview.co.uk\",\"https:\\\/\\\/www.facebook.com\\\/ispreview\",\"https:\\\/\\\/x.com\\\/ispreview\"],\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/author\\\/markj\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00a315m Pumped into Vodafone UK's Customer Service Improvement - ISPreview UK","description":"Mobile operator Vodafone claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they've also hired","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html","og_locale":"en_GB","og_type":"article","og_title":"\u00a315m Pumped into Vodafone UK's Customer Service Improvement - ISPreview UK","og_description":"Mobile operator Vodafone claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they've also hired","og_url":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html","og_site_name":"ISPreview UK","article_publisher":"https:\/\/www.facebook.com\/ispreview","article_author":"https:\/\/www.facebook.com\/ispreview","article_published_time":"2016-06-27T12:34:57+00:00","article_modified_time":"2016-06-27T12:37:30+00:00","og_image":[{"width":1000,"height":1000,"url":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2020\/07\/ispreview_uk_logo.jpg","type":"image\/jpeg"}],"author":"Mark Jackson","twitter_card":"summary_large_image","twitter_creator":"@ispreview","twitter_site":"@ispreview","twitter_misc":{"Written by":"Mark Jackson","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#article","isPartOf":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html"},"author":{"name":"Mark Jackson","@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/person\/de66a8b4e937c21c80e443d1bf9c35d5"},"headline":"\u00a315m Pumped into Vodafone UK&#8217;s Customer Service Improvement","datePublished":"2016-06-27T12:34:57+00:00","dateModified":"2016-06-27T12:37:30+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html"},"wordCount":282,"commentCount":0,"publisher":{"@id":"https:\/\/www.ispreview.co.uk\/#organization"},"keywords":["Ofcom Regulation","Vodafone"],"articleSection":["ISP News"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html","url":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html","name":"\u00a315m Pumped into Vodafone UK's Customer Service Improvement - ISPreview UK","isPartOf":{"@id":"https:\/\/www.ispreview.co.uk\/#website"},"datePublished":"2016-06-27T12:34:57+00:00","dateModified":"2016-06-27T12:37:30+00:00","description":"Mobile operator Vodafone claims to have pumped \u00a315m into improving their customer service related training and systems. On top of that they've also hired","breadcrumb":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.ispreview.co.uk\/index.php\/2016\/06\/gbp15m-pumped-vodafone-uk-customer-service-improvements.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ispreview.co.uk\/"},{"@type":"ListItem","position":2,"name":"\u00a315m Pumped into Vodafone UK&#8217;s Customer Service Improvement"}]},{"@type":"WebSite","@id":"https:\/\/www.ispreview.co.uk\/#website","url":"https:\/\/www.ispreview.co.uk\/","name":"ISPreview UK","description":"Top Broadband ISP and Mobile Provider Information Site","publisher":{"@id":"https:\/\/www.ispreview.co.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ispreview.co.uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.ispreview.co.uk\/#organization","name":"ISPreview.co.uk","url":"https:\/\/www.ispreview.co.uk\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2020\/07\/ispreview_uk_logo.jpg","contentUrl":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2020\/07\/ispreview_uk_logo.jpg","width":1000,"height":1000,"caption":"ISPreview.co.uk"},"image":{"@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ispreview","https:\/\/x.com\/ispreview","https:\/\/www.linkedin.com\/in\/mjack\/","https:\/\/bsky.app\/profile\/ispreview.bsky.social","https:\/\/mastodon.social\/@ispreview"]},{"@type":"Person","@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/person\/de66a8b4e937c21c80e443d1bf9c35d5","name":"Mark Jackson","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2023\/01\/nggallery_import\/Mark-Jackson-96x96.jpg","url":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2023\/01\/nggallery_import\/Mark-Jackson-96x96.jpg","contentUrl":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2023\/01\/nggallery_import\/Mark-Jackson-96x96.jpg","caption":"Mark Jackson"},"description":"By Mark Jackson Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and Linkedin.","sameAs":["http:\/\/www.ispreview.co.uk","https:\/\/www.facebook.com\/ispreview","https:\/\/x.com\/ispreview"],"url":"https:\/\/www.ispreview.co.uk\/index.php\/author\/markj"}]}},"_links":{"self":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/12002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=12002"}],"version-history":[{"count":0,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/12002\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=12002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/categories?post=12002"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/tags?post=12002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}