{"id":31716,"date":"2022-07-21T08:37:28","date_gmt":"2022-07-21T07:37:28","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=31716"},"modified":"2022-07-21T08:37:28","modified_gmt":"2022-07-21T07:37:28","slug":"o2-and-virgin-mobile-uk-zero-rate-mobile-data-on-more-websites","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2022\/07\/o2-and-virgin-mobile-uk-zero-rate-mobile-data-on-more-websites.html","title":{"rendered":"O2 and Virgin Mobile UK Zero Rate Mobile Data on More Websites"},"content":{"rendered":"

Mobile operators O2<\/a> and Virgin Mobile (VMO2) have today announced that, as part of their measures to help tackle the ongoing cost-of-living crisis, they’ve expanded the number of websites and internet services that can be accessed without eating into your mobile broadband data allowance (i.e. zero rating).<\/p>\n

At present, VMO2 already adopts zero-rating on various websites such as Citizens Advice, Money Advice Service and the debt charity, Step Change. But the operator has today decided to go further after its own research found that 64% of low-income households say they have worried about running out of data in the past 3 months, with 50% saying they could not afford to buy more if they ran out. Ofcom<\/a> estimates that data poverty is an issue for around 2 million households in the UK.<\/p>\n

NOTE:<\/strong> The survey results hail from research carried out in July 2022 by Strand with a sample of 1,012 nationally representative members of the UK public. Low-income households are those with an income of less than \u00a325,000.<\/div>\n

Customers of both O2<\/a> and Virgin Mobile will thus now also be able to access the National Debtline, Business Debtline, Turn2us, Debt Advice Foundation and National Energy Action “without using any of their mobile data<\/em>.” Naturally, this does not extend to Virgin Media<\/a>\u2019s fixed line broadband customers because all of those packages come with unlimited usage.<\/p>\n

Gareth Turpin, Chief Commercial Officer at VMO2, said:<\/strong><\/p>\n

“We are committed to supporting all our customers and the communities we serve through the cost-of-living crisis. We\u2019ve already put in place comprehensive support measures for those hit hardest, set up a foodbank for mobile data to tackle digital exclusion and provide our customers with great value services every day as we continue to keep the country connected.<\/p>\n

Through further expanding our zero-rated list, we\u2019re making sure all of our customers can easily access help and advice at a time when they may need it most.”<\/p><\/blockquote>\n

However, we should point out that zero rating such websites does have its flaws, such as the fact that it often doesn’t extend to cover any included content or videos from third-parties on those same services (e.g. watching an embedded YouTube video on one of the websites or loading remote JavaScript libraries etc.). The reason for this is that such content comes from different domains and servers from the one that has been zero-rated.<\/p>\n","protected":false},"excerpt":{"rendered":"

Mobile operators O2 and Virgin Mobile (VMO2) have today announced that, as part of their measures to help tackle the ongoing cost-of-living crisis, they’ve expanded the number of websites and internet services that can be accessed without eating into your mobile broadband data allowance (i.e. zero rating).<\/p>\n","protected":false},"author":1,"featured_media":31718,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[61,406,60,32,475],"class_list":["post-31716","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-4g","tag-5g","tag-mobile-broadband","tag-o2","tag-virgin-media"],"share_on_mastodon":{"url":"","error":""},"yoast_head":"\nO2 and Virgin Mobile UK Zero Rate Mobile Data on More Websites - ISPreview UK<\/title>\n<meta name=\"description\" content=\"Mobile operators O2 and Virgin Mobile (VMO2) have today announced that, as part of their measures to help tackle the ongoing cost-of-living crisis,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2022\/07\/o2-and-virgin-mobile-uk-zero-rate-mobile-data-on-more-websites.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O2 and Virgin Mobile UK Zero Rate Mobile Data on More Websites - 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