{"id":34645,"date":"2023-06-05T08:21:28","date_gmt":"2023-06-05T07:21:28","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=34645"},"modified":"2023-06-05T08:24:04","modified_gmt":"2023-06-05T07:24:04","slug":"amazon-says-no-current-plan-to-bundle-mobile-tariff-with-prime","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2023\/06\/amazon-says-no-current-plan-to-bundle-mobile-tariff-with-prime.html","title":{"rendered":"Amazon Says No Current Plan to Bundle Mobile Tariff with Prime"},"content":{"rendered":"<p>Internet retail and streaming giant <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/amazon\" rel=\"nofollow\" target=\"_blank\">Amazon<\/a> is reportedly in the very early stages of exploring whether or not to add a Mobile phone service as an extra feature of their paid <a href=\"https:\/\/amzn.to\/3orufBL\" target=\"_blank\" rel=\"noopener\">Prime<\/a> membership, which already offers limited music streaming, cheaper deliveries, video streaming, Kindle books and various other benefits.<!--more--><\/p>\n<p>At this stage all the rumours point to <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/amazon\" rel=\"nofollow\" target=\"_blank\">Amazon<\/a>&#8217;s US division potentially doing a deal with Verizon, T-Mobile or the Dish Network to offer a basic low-cost Pay Monthly (SIM-Only) plan &#8211; inclusive for Prime customers as part of a <strong>Mobile Virtual Network Operator<\/strong> (MVNO) agreement, while non-Prime users would pay $10 a month.<\/p>\n<p>Given <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/amazon\" rel=\"nofollow\" target=\"_blank\">Amazon<\/a>&#8217;s position in the wider consumer market, such a move would be significant and could eventually spread to other countries, such as the UK. However, at the time of writing, all of the mentioned US mobile carriers have denied the existence of any formal talks and Amazon itself has said they &#8220;<em>don&#8217;t have plans to add wireless at this time<\/em>&#8221; (emphasis on &#8220;<em>at this time<\/em>&#8220;).<\/p>\n<p>The wide circulation of related news reports suggests that this may be something Amazon have been exploring internally, but has not yet made a solid commitment to pursue. In particular, including mobile as an inclusive Prime feature is likely to be the most divisive aspect, since it&#8217;s difficult to see something like that working without a major price increase and existing Prime subscribers would then have concerns.<\/p>\n<p>In any case, it could be many months, or even longer, before we learn whether this was all just a flash in the pan idea or something more tangible.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Internet retail and streaming giant Amazon is reportedly in the very early stages of exploring whether or not to add a Mobile phone service as an extra feature of their paid Prime membership, which already offers limited music streaming, cheaper deliveries, video streaming, Kindle books and various other benefits.<\/p>\n","protected":false},"author":1,"featured_media":34647,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[61,406],"class_list":["post-34645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-4g","tag-5g"],"share_on_mastodon":{"url":"","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - 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