{"id":35483,"date":"2023-08-21T13:46:42","date_gmt":"2023-08-21T12:46:42","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=35483"},"modified":"2023-08-21T13:46:42","modified_gmt":"2023-08-21T12:46:42","slug":"womens-world-cup-2023-final-causes-16-bt-internet-traffic-surge","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2023\/08\/womens-world-cup-2023-final-causes-16-bt-internet-traffic-surge.html","title":{"rendered":"Women’s World Cup 2023 Final Causes 16% BT Internet Traffic Surge"},"content":{"rendered":"

Broadband ISP BT<\/a> (EE<\/a>) claims that the FIFA Women\u2019s World Cup 2023 has driven spikes of up to 16% in their UK data traffic as people streamed the Lionesses\u2019 on-pitch action live, rising to a peak of 866TB (TeraBytes) during Sunday’s final against Spain – as many viewers streamed it via the BBC<\/a> and ITV platforms.<\/p>\n

The figure of 866TB was said by BT<\/a> to be a tournament record and more than seven times the amount of data used to stream England\u2019s opening game vs Haiti (118.5TB). By comparison, the semi-final clash against Sam Kerr\u2019s Australia saw the second-highest levels of data traffic, with BT<\/a> customers using 500TB of data to stream the match. During the game against the Matildas, BT customers used more fixed data streaming the game than they did using Facebook and TikTok.<\/p>\n

England’s penalty shoot-out victory over Nigeria (aka – Super Falcons) then delivered the third-highest data usage (494TB). The match saw broadband traffic spike by 15.8% compared to an average day. Finally, England\u2019s tight group stage match vs Denmark, which they needed to win to ensure passage through to the knockout rounds, saw BT\u2019s fixed data traffic increase almost 8% during the match period, with customers using 237TB of data.<\/p>\n

Anecdotal information from other broadband ISPs suggests that there was indeed a slight to mild uplift in traffic on Sunday. But it’s worth noting that many people will have been able to watch the match via traditional broadcast TV, since it fell on the weekend.<\/p>\n

We also had a look at peak aggregate traffic across the London Internet Exchange<\/a> (LINX), which topped around 6.978Tbps (Terabits per second). But peak traffic on Sunday’s – measured since 30th July 2023 – has typically hit around the 6.84Tbps to 6.93Tbps range, thus the new peak wasn’t radically above the recent normal.<\/p>\n

NOTE:<\/strong> LINX does not provide a complete overview of the internet traffic flow from all ISPs, but they do give a useful indication of how much extra traffic is flowing around when compared with normal conditions.<\/div>\n

Prior to the final, BT also monitored the hometowns of the England squad for increases in broadband data use as families and communities came together to support their local Lionesses. By comparing \u2018normal\u2019 demand over the channel that each game was streamed on, to demand during each game, BT revealed the percentage increase in data usage used to stream their tournament games.<\/p>\n

The 13 hometowns with the biggest maximum increases were:<\/strong><\/span><\/p>\n

Chloe Kelly \u2013 Ealing 95%
\nElla Toone \u2013 Tyldesley 87%
\nRachel Daly \u2013 Harrogate 79%
\nLauren James \u2013 Richmond-upon-Thames 78%
\nMary Earps \u2013 Nottingham 77%
\nAlessia Russo \u2013 Maidstone 76%
\nMillie Bright \u2013 Sheffield 75%
\nJess Carter \u2013 Warwick 74%
\nKeira Walsh \u2013 Rochdale 69%
\nGeorgia Stanway \u2013 Barrow 65%
\nLucy Bronze \u2013 Berwick-upon-tweed 64%<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Broadband ISP BT (EE) claims that the FIFA Women\u2019s World Cup 2023 has driven spikes of up to 16% in their UK data traffic as people streamed the Lionesses\u2019 on-pitch action live, rising to a peak of 866TB (TeraBytes) during Sunday’s final against Spain – as many viewers streamed it via the BBC and ITV […]<\/p>\n","protected":false},"author":1,"featured_media":26606,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[474,45,42,34],"class_list":["post-35483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-bt","tag-video-streaming","tag-iptv","tag-statistics"],"share_on_mastodon":{"url":"","error":""},"yoast_head":"\nWomen's World Cup 2023 Final Causes 16% BT Internet Traffic Surge - ISPreview UK<\/title>\n<meta name=\"description\" content=\"Broadband ISP BT (EE) claims that the FIFA Women\u2019s World Cup 2023 has driven spikes of up to 16% in their UK data traffic as people streamed the\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2023\/08\/womens-world-cup-2023-final-causes-16-bt-internet-traffic-surge.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Women's World Cup 2023 Final Causes 16% BT Internet Traffic Surge - 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