{"id":36255,"date":"2023-11-08T08:49:03","date_gmt":"2023-11-08T08:49:03","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=36255"},"modified":"2023-11-08T08:49:03","modified_gmt":"2023-11-08T08:49:03","slug":"bt-tv-customers-informed-of-ee-tv-rebranding-plan-for-december","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2023\/11\/bt-tv-customers-informed-of-ee-tv-rebranding-plan-for-december.html","title":{"rendered":"BT TV Customers Informed of EE TV Rebranding Plan for December"},"content":{"rendered":"

Residential customers of UK broadband ISP BT<\/a>, specifically those who take their Pay TV service, are this week starting to be informed about the previously announced plan to re-brand their service to EE<\/a> TV. The notice reveals that this change will officially take place from 6th December 2023.<\/p>\n

The plan for BT<\/a>’s big branding switch was revealed last month (here<\/a>) and forms part of their ongoing efforts to turn EE<\/a> into the group’s \u201cflagship brand for our consumer customers<\/em>\u201d (i.e. converged broadband ISP and mobile plans etc.).<\/p>\n

“The switch over will happen automatically, so customers don\u2019t need to do anything – all that changes will be a new look to their service \u2013 the actual service itself, any recordings, and the price they pay remains unimpacted. Moving forward customers will be able to enjoy all the great content they know and love today, as well as have the opportunity to access new services in the future<\/em>,” said a BT<\/a> spokesperson to ISPreview today.<\/p>\n

In terms of the \u201cnew<\/em>\u201d EE<\/a> TV<\/strong> products (initially it’s still using BT TV’s existing kit), these are said to reflect a \u201ccomprehensive range of flexible content and set-top-box options<\/em>\u201c. For example, the EE TV Box Pro device with multi-room is due to launch in the \u201ccoming months<\/em>\u201c and the EE TV app is to launch on Apple TV 4K with a bespoke TV guide, offering a live TV experience as well as an EE branded remote.<\/p>\n

In addition, the Apple TV app will also become available on EE\u2019s set-top boxes. EE plans to release more details about their “new<\/em>” TV products, launch timings, pricing, and availability for new customers in the coming months.<\/p>\n","protected":false},"excerpt":{"rendered":"

Residential customers of UK broadband ISP BT, specifically those who take their Pay TV service, are this week starting to be informed about the previously announced plan to re-brand their service to EE TV. The notice reveals that this change will officially take place from 6th December 2023.<\/p>\n","protected":false},"author":1,"featured_media":36257,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[474,405,45,42],"class_list":["post-36255","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-bt","tag-ee","tag-video-streaming","tag-iptv"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/111374070503472107","error":""},"yoast_head":"\nBT TV Customers Informed of EE TV Rebranding Plan for December - ISPreview UK<\/title>\n<meta name=\"description\" content=\"Residential customers of UK broadband ISP BT, specifically those who take their Pay TV service, are this week starting to be informed about the previously\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2023\/11\/bt-tv-customers-informed-of-ee-tv-rebranding-plan-for-december.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BT TV Customers Informed of EE TV Rebranding Plan for December - 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