{"id":36631,"date":"2023-12-18T11:11:58","date_gmt":"2023-12-18T11:11:58","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=36631"},"modified":"2023-12-18T11:11:58","modified_gmt":"2023-12-18T11:11:58","slug":"virgin-media-o2-reveals-uk-connectivity-trends-for-2023","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2023\/12\/virgin-media-o2-reveals-uk-connectivity-trends-for-2023.html","title":{"rendered":"Virgin Media O2 Reveals UK Connectivity Trends for 2023"},"content":{"rendered":"<p>UK ISP and mobile operator <a class=\"shortlink shortlink-65\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vm\" target=\"_blank\" rel=\"nofollow\" title=\"virgin media\">Virgin Media<\/a> and <a class=\"shortlink shortlink-68\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/o2uk\" target=\"_blank\" rel=\"nofollow\" title=\"o2\">O2<\/a> (VMO2) have today published their annual round-up of customer connectivity habits for 2023, which among other things finds that broadband usage on their fixed line network increased by 13% in 2023 (up from 9% last year). Similarly, the mobile traffic and data increased by 26% in 2023 (down from 36% last year).<!--more--><\/p>\n<p>Demand for data is constantly rising and internet connections are forever getting faster, thus new peaks of usage are being set all the time by every mobile and broadband provider. But it\u2019s still interesting to see details like the ones that VMO2 have put out today, even if they are quite vague.<\/p>\n<p>In order to avoid this becoming too laborious, we\u2019ve summarised and simplified VMO2\u2019s latest shotgun blast of data points below.<\/p>\n<blockquote><p><span style=\"color: #339966;\"><strong>VMO2&#8217;s 2023 Connectivity Trends<\/strong><\/span><\/p>\n<p>\u27a4 The busiest download peak was calculated between 8-10pm on Wednesday 6 December which coincided with Prime Video screening six live Premier League matches and the launch of Call of Duty: Modern Warfare III Season One as well as the release of its latest Warzone map. Seven of the top 10 busiest days on record have occurred in 2023 and have all been influenced by gaming titles such as Call of Duty, Fortnite, Starfield and The Witcher.<\/p>\n<p>\u27a4 Working from home is a key driver for data consumption, and it&#8217;s clear that many are still opting for remote working with a 14% increase in broadband traffic between the traditional working hours of 8:00-17:00 (Mon-Fri) in 2023 compared to 2022.<\/p>\n<p>\u27a4 Facebook has come out on top of the apps, making up for one fifth of all application data consumed on <a class=\"shortlink shortlink-68\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/o2uk\" target=\"_blank\" rel=\"nofollow\" title=\"o2\">O2<\/a>\u2019s mobile network and almost double that of the next most popular app, YouTube. TikTok and Netflix followed behind in the rankings.<\/p>\n<p>\u27a4 During the round of UEFA Champions League group stage fixtures on the evening of September 19th, data usage on O2\u2019s mobile network surged, making it the busiest hour on the network throughout 2023.<\/p>\n<p>\u27a4 The North London derby between Arsenal and Tottenham on January 15th drove conversation, coinciding with the busiest hour for voice calls on O2\u2019s mobile network.<\/p>\n<p>\u27a4 Strictly Come Dancing, which has been a staple of Saturday evening entertainment for the past decade, was the most watched TV series of the year followed by I\u2019m a Celebrity\u2026Get Me Out of Here!, Eurovision, Glastonbury, Happy Valley and others.<\/p>\n<p>\u27a4 The King\u2019s Coronation, which took place on May 6th, was the most watched standalone show of the year.<\/p>\n<p>\u27a4 The Champions League Final between Manchester City and Inter Milan contributed to the largest Pay TV\u2019 audience of the year with nearly a quarter of Virgin TV households watching the game on set-top boxes.<\/p>\n<p>\u27a4 The use of popular streaming apps such as <a class=\"shortlink shortlink-95 shortlink-chref\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/bbc\" target=\"_blank\" rel=\"\" title=\"bbc\" data-chref=\"https:\/\/www.bbc.co.uk\">BBC<\/a> iPlayer, Netflix, Prime Video and Disney+ rose by 3% compared to last year. In total, 90% of customers engaged with and watched apps on their set top box in 2023. <a class=\"shortlink shortlink-95 shortlink-chref\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/bbc\" target=\"_blank\" rel=\"\" title=\"bbc\" data-chref=\"https:\/\/www.bbc.co.uk\">BBC<\/a> iPlayer remains the most popular app for <a class=\"shortlink shortlink-65\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vm\" target=\"_blank\" rel=\"nofollow\" title=\"virgin media\">Virgin Media<\/a> TV customers, with 72% engaging with the platform followed by Netflix (52%) and YouTube (50%).<\/p>\n<p>\u27a4 In terms of O2&#8217;s mobile network, Wednesday is the most popular day to go to the office. The next busiest day is Tuesday and, although Virgin Media O2\u2019s broadband network showed that working from home is still popular among many workers, from autumn of this year, the majority of the public were back to four days at their place of work per week.<\/p>\n<p>\u27a4 In retail, 2023 also marked the return of high street shopping. Despite footfall dropping by 5% over the summer months, overall high street shopping has been on par with, or even surpassing, trips to shopping centres. Outside of the usual Christmas shopping period, May and September saw peak trips for people hitting the high street.<\/p><\/blockquote>\n<p>Jeanie York, CTO at VMO2, said: \u201cIn what has been another bumper year, we continue to invest and innovate to provide vital connectivity and entertainment for our customers. Seven of our top 10 record days for broadband network usage occurred in 2023, fuelled by working from home and online gaming, while our mobile data usage increased by a quarter &#8230; If history teaches us anything, it\u2019s that 2024 is set to be another busy, connectivity-hungry year for our customers who continue to use our services more than ever.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>UK ISP and mobile operator Virgin Media and O2 (VMO2) have today published their annual round-up of customer connectivity habits for 2023, which among other things finds that broadband usage on their fixed line network increased by 13% in 2023 (up from 9% last year). Similarly, the mobile traffic and data increased by 26% in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28933,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[32,34,475],"class_list":["post-36631","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-o2","tag-statistics","tag-virgin-media"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/111601124822270630","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Virgin Media O2 Reveals UK Connectivity Trends for 2023 - ISPreview UK<\/title>\n<meta name=\"description\" content=\"UK ISP and mobile operator Virgin Media and O2 (VMO2) have today published their annual round-up of customer connectivity habits for 2023, which among\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2023\/12\/virgin-media-o2-reveals-uk-connectivity-trends-for-2023.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Virgin Media O2 Reveals UK Connectivity Trends for 2023 - 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