{"id":40084,"date":"2024-11-20T09:53:59","date_gmt":"2024-11-20T09:53:59","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=40084"},"modified":"2024-11-20T11:48:17","modified_gmt":"2024-11-20T11:48:17","slug":"survey-claims-smaller-uk-firms-sceptical-of-alternative-broadband-networks","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2024\/11\/survey-claims-smaller-uk-firms-sceptical-of-alternative-broadband-networks.html","title":{"rendered":"Survey Claims Smaller UK Firms Sceptical of Alternative Broadband Networks"},"content":{"rendered":"<p>A new survey conducted by business ISP and VoIP provider <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/bonline\" rel=\"nofollow\" target=\"_blank\">bOnline<\/a>, which interviewed 407 small business owners during October 2024, has claimed that 74% of respondents are not sure if an alternative broadband network (altnet) is available in their area, and amongst those that believe there is, the majority (65%) have not yet tried to access them.<!--more--><\/p>\n<p>The top reasons for not giving an altnet a try appear to range from a belief that there will be no real price advantage (35%), to too much hassle to switch (30%), with 11% simply \u201c<em>not trusting them<\/em>\u201d. Trust and reputation is naturally something that grows organically with time (i.e. it&#8217;s always an issue for new entrants in any sector), although switching is now much easier with <strong><a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2024\/09\/ofcom-launch-easier-one-touch-switching-for-uk-broadband-isps.html\">OTS<\/a><\/strong> and there usually is a price advantage to altnets (often a big one).<\/p>\n<blockquote><p><span style=\"color: #339966;\"><strong>Summary of Additional Findings:<\/strong><\/span><\/p>\n<p>\u27a4 58% are unaware that there are now over 20 independent full-fibre altnets across the country<\/p>\n<p>\u27a4 53% understand that major broadband service providers such as <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/bskyb\" rel=\"nofollow\" target=\"_blank\">Sky Broadband<\/a> and <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/tt\" rel=\"nofollow\" target=\"_blank\">TalkTalk<\/a> are not building out their own full-fibre networks, but providing their services via other network operators such as <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/openreach\" target=\"_blank\">Openreach<\/a>, <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vm\" rel=\"nofollow\" target=\"_blank\">Virgin Media<\/a> and <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/cityfibre\" target=\"_blank\">CityFibre<\/a> (among others). The remainder either did not know (38%) or did not care (9%).<\/p>\n<p>\u27a4 51% of all respondents also expressed concern over the reported levels of debt taken on by the altnets to build out their respective networks.<\/p>\n<p>\u27a4 43% were not convinced that the level of choice being provided by the UK\u2019s approach to introducing <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/fttp\">FTTP<\/a> will be helpful, with half of those (52%) thinking the roll-out is \u201cway too complicated\u201d, while 10% felt that all the services will end up similarly priced and 7% are concerned that \u201cmany won\u2019t survive\u201d.<\/p><\/blockquote>\n<p>At present over 98% of UK premises are within reach of a <strong>30Mbps+<\/strong> capable \u201c<em>superfast<\/em>\u201d broadband service, which drops to over 85% for gigabit-capable (<strong>1000Mbps+<\/strong>) lines (mix of full fibre <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/fttp\">FTTP<\/a> and hybrid fibre coax HFC). The vast majority of premises are served by ISPs that use <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/openreach\" target=\"_blank\">Openreach<\/a>\u2019s (OR) network, while over half (17m+) can also access <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vm\" rel=\"nofollow\" target=\"_blank\">Virgin Media<\/a>\u2019s and <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/nexfibre\" target=\"_blank\">nexfibre<\/a>\u2019s combined network (mostly in urban areas).<\/p>\n<p>On top of that, there\u2019s a huge and rapidly growing market for altnets, which often overbuild the incumbents. Some of the biggest are <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/cityfibre\" target=\"_blank\">CityFibre<\/a> (c.4 million premises), <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/hyperopticfibre\" rel=\"nofollow\" target=\"_blank\">Hyperoptic<\/a> (1.73 million with <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/fttp\">FTTP<\/a>\/B) and <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/netomnia\" target=\"_blank\">Netomnia<\/a> (1.82 million), but there are many more (c.80 in total) and they now have a sizeable impact upon the market (covering c.35-40% of premises). See our <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2020\/04\/summary-of-full-fibre-build-progress-across-uk-broadband-isps.html\"><strong>Summary <\/strong><strong>of Full Fibre Build Progress<\/strong><\/a> for more.<\/p>\n<blockquote class=\"bq1\"><p><strong>Anthony Karibian, CEO and founder of <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/bonline\" rel=\"nofollow\" target=\"_blank\">bOnline<\/a>, said:<\/strong><\/p>\n<p>\u201cBritain\u2019s small and micro businesses deserve better and the country\u2019s patchwork approach to building out its FTTP network is not helping. SME\u2019s require solutions today that both enable them to compete on an equal footing with corporates and bring down their costs given the imminent squeeze on margins from the National Insurance increase. That is what <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/bonline\" rel=\"nofollow\" target=\"_blank\">bOnline<\/a> is in the market doing &#8211; unlike the incumbents who continue to gouge their long tail of smaller customers with twice yearly price increases and the altnets whose primary focus is on the residential market.<\/p>\n<p>Failure to properly mobilise the UK\u2019s SMEs will only further hold back the country\u2019s growth.\u201d<\/p><\/blockquote>\n<p>Naturally, bOnline has its own vested interests here, which means that we have to take their survey with a pinch of salt. But the study does still manage to raise some relevant points about trust, familiarity and a lack of awareness about today&#8217;s market that remains very difficult to tackle. Not to mention that the more altnets and ISPs this market produces, the more complex and confusing it becomes for end-users, be they SMEs or consumers.<\/p>\n<p>Some of this may be ironed out by natural market consolidation, but that will take time, and meanwhile altnets might be wise to increase their focus and marketing budgets toward growing more business customers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new survey conducted by business ISP and VoIP provider bOnline, which interviewed 407 small business owners during October 2024, has claimed that 74% of respondents are not sure if an alternative broadband network (altnet) is available in their area, and amongst those that believe there is, the majority (65%) have not yet tried to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":30024,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[472,56,34],"class_list":["post-40084","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-business","tag-fttp","tag-statistics"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/113514679022044256","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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