{"id":41100,"date":"2025-03-03T14:32:07","date_gmt":"2025-03-03T14:32:07","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=41100"},"modified":"2025-03-03T14:32:07","modified_gmt":"2025-03-03T14:32:07","slug":"honest-mobile-launches-new-uk-esim-based-smart-sim-plan","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/03\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html","title":{"rendered":"Honest Mobile Launches New UK eSIM Based Smart SIM Plan"},"content":{"rendered":"

Crowdfunded mobile operator Honest Mobile<\/a>, which harnesses Three UK<\/a>\u2019s network via a Mobile Virtual Network Operator (MVNO) agreement, has today announced the launch of a “first-of-its-kind SIM<\/em>” plan – Smart SIM – that is multi-network and designed to tackle expensive global roaming, as well as poor UK phone signals.<\/p>\n

The supposedly “industry-first<\/em>” eSIM solution works alongside your main SIM to provide 200+ essential apps with “unlimited data<\/em>” (broadband) on mobile operators including EE<\/a>, O2<\/a> and Three UK<\/a>, plus free global roaming on those same apps in 180+ countries.<\/p>\n

NOTE:<\/strong> eSIMs embed an electronic SIM into your device (Smartphone) that could \u2013 once fully implemented \u2013 make it easier and quicker to switch between operators (e.g. not having to wait for a SIM card to arrive) and to use additional networks alongside your main mobile service (e.g. eSIMs for travel when abroad).<\/div>\n

The key detail here is that the new Smart SIM only “kicks in when you lose signal in the UK or go abroad<\/em>“, automatically connecting essential apps to the strongest available network. To date, these 200+ apps include WhatsApp, Google Maps, Uber, and Monzo, with more added every week.<\/p>\n

After almost 100,000 people signed up to the operator’s waiting list last year, Smart SIM is now available to buy instantly.<\/p>\n

Andy Aitken, CEO and co-founder of Honest, said:<\/strong><\/p>\n

“The big mobile networks have set the bar shockingly low when it comes to meeting consumer needs. Too many people still struggle with connectivity, both in the UK and abroad. With yet more price hikes coming this April, Brits deserve better. We developed Smart SIM to tackle poor UK signal and expensive roaming, giving people peace of mind about staying connected, without worrying about losing signal or expensive roaming.”<\/p><\/blockquote>\n

The price of Smart SIM starts at either \u00a310 per month or the equivalent of \u00a33.75 per month if you pre-pay for a year in advance (normally \u00a3120). The plan is clearly focused more on data connectivity.<\/p>\n","protected":false},"excerpt":{"rendered":"

Crowdfunded mobile operator Honest Mobile, which harnesses Three UK\u2019s network via a Mobile Virtual Network Operator (MVNO) agreement, has today announced the launch of a “first-of-its-kind SIM” plan – Smart SIM – that is multi-network and designed to tackle expensive global roaming, as well as poor UK phone signals.<\/p>\n","protected":false},"author":1,"featured_media":41102,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[61,406,405,60,32,63],"class_list":["post-41100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-4g","tag-5g","tag-ee","tag-mobile-broadband","tag-o2","tag-three-uk"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/114098990586430473","error":""},"yoast_head":"\nHonest Mobile Launches New UK eSIM Based Smart SIM Plan - ISPreview UK<\/title>\n<meta name=\"description\" content=\"Crowdfunded mobile operator Honest Mobile, which harnesses Three UK\u2019s network via a Mobile Virtual Network Operator (MVNO) agreement, has today announced\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2025\/03\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Honest Mobile Launches New UK eSIM Based Smart SIM Plan - ISPreview UK\" \/>\n<meta property=\"og:description\" content=\"Crowdfunded mobile operator Honest Mobile, which harnesses Three UK\u2019s network via a Mobile Virtual Network Operator (MVNO) agreement, has today announced\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ispreview.co.uk\/index.php\/2025\/03\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html\" \/>\n<meta property=\"og:site_name\" content=\"ISPreview UK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ispreview\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/ispreview\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-03T14:32:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2025\/03\/nggallery_import\/Honest-Mobile-UK-Smart-SIM-on-Phone.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t<meta property=\"og:image:height\" content=\"1480\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Mark Jackson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ispreview\" \/>\n<meta name=\"twitter:site\" content=\"@ispreview\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Jackson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/03\\\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/03\\\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html\"},\"author\":{\"name\":\"Mark Jackson\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/person\\\/de66a8b4e937c21c80e443d1bf9c35d5\"},\"headline\":\"Honest Mobile Launches New UK eSIM Based Smart SIM Plan\",\"datePublished\":\"2025-03-03T14:32:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/03\\\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html\"},\"wordCount\":330,\"commentCount\":24,\"publisher\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/03\\\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/nggallery_import\\\/Honest-Mobile-UK-Smart-SIM-on-Phone.webp\",\"keywords\":[\"4G\",\"5G\",\"EE\",\"Mobile Broadband\",\"O2\",\"Three UK\"],\"articleSection\":[\"ISP News\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/03\\\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/03\\\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/03\\\/honest-mobile-launches-new-uk-esim-based-smart-sim-plan.html\",\"name\":\"Honest Mobile Launches New UK eSIM Based Smart SIM Plan - 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