{"id":41551,"date":"2025-04-23T00:02:23","date_gmt":"2025-04-22T23:02:23","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=41551"},"modified":"2025-04-23T16:00:18","modified_gmt":"2025-04-23T15:00:18","slug":"bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html","title":{"rendered":"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE"},"content":{"rendered":"

The Advertising Standards Authority<\/a> (ASA) has declined to uphold a complaint against one of CityFibre<\/a>’s direct mailing adverts for their new UK FTTP<\/a> broadband network. The complaint was lodged by the BT<\/a> Group after they suggested it “misleadingly implied there was no existing full fibre broadband at the address<\/em>.”<\/p>\n

The ad itself was one of CityFibre<\/a>’s normal leaflets, which merely acted to notify homeowners (i.e. usually those within their targeted build areas) that they were “going to be building a brand new full fibre network in your area and wanted to let you know what\u2019s going to happen<\/em>“.<\/p>\n

CityFibre said the direct mailing was sent to a resident in a location where they were building a new full fibre network, that was being funded using state aid from the UK government\u2019s Project Gigabit programme. However, BT<\/a>’s complaint arose from the fact that the property that had received the ad subject to the complaint, and the areas surrounding the address, did in fact have access to an existing full fibre network via Openreach<\/a>.<\/p>\n

The complaint is an interesting one because it’s not uncommon for such mailings to reach slightly outside their target areas (i.e. it can be difficult to be perfectly precise with these things and build plans may also change or be delayed). Put another way, any ruling in this area by the ASA could stand to impact a much larger number of network operators. But the ASA ultimately chose not to uphold BT’s complaint.<\/p>\n

ASA Ruling (REF: A24-1271770 CityFibre Holdings Ltd)<\/strong><\/a><\/p>\n

Nevertheless, we considered the specific content of the ad and whether or not it stated or implied that no existing full fibre network was available at the property. The ad did not state or imply that their upcoming network was the only full fibre network or that other providers did not operate their own full fibre network in the area and, as such, we considered consumers were unlikely to take that impression from the claims when read in context. We therefore concluded that the ad was not misleading.<\/p><\/blockquote>\n

We don’t usually write about complaints that are not upheld, but this one touched on a subject of some interest. In addition, the ASA were only able to assess it under their older rules (the ad itself was seen when those were still in force), rather than the newer ‘Unfair Commercial Practices’ provisions in the Digital Markets, Competition and Consumers Act 2024<\/strong> (DMCCA). But it’s unclear whether using the newer rules would have made a difference.<\/p>\n

UPDATE 3:49pm<\/strong><\/p>\n

A spokesperson for EE<\/a> has informed us that the ASA did uphold a second part of their complaint, although this was resolved “informally<\/em>” (i.e. when the advertiser agrees to quickly remove or amend a claim – a minor infraction). Sadly, we don’t usually get detailed visibility of informally resolved issues. This concerned the envelope that CityFibre’s mailer was received in, which didn\u2019t make clear it was advertising.<\/p>\n

According to EE<\/a>, the ASA upheld part 1 of their complaint, because it is said to have appeared to be an official government communication rather than marketing material. This point was resolved informally after CityFibre acknowledged the issue during the ASA’s investigation.<\/p>\n

An EE spokesperson said:<\/strong><\/p>\n

“We disagree with the ASA\u2019s interpretation of City Fibre\u2019s claims in the mailing. However, we welcome their decision to uphold against the claims made on the envelope because it appeared to be an official government communication rather than marketing material. This point was resolved informally after CityFibre acknowledged the envelope was misleading during the investigation.”<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

The Advertising Standards Authority (ASA) has declined to uphold a complaint against one of CityFibre’s direct mailing adverts for their new UK FTTP broadband network. The complaint was lodged by the BT Group after they suggested it “misleadingly implied there was no existing full fibre broadband at the address.”<\/p>\n","protected":false},"author":1,"featured_media":32993,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[99,474,418,56,69],"class_list":["post-41551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-asa","tag-bt","tag-cityfibre","tag-fttp","tag-bt-openreach"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/114384112587661711","error":""},"yoast_head":"\nBT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE - ISPreview UK<\/title>\n<meta name=\"description\" content=\"The Advertising Standards Authority (ASA) has declined to uphold a complaint against one of CityFibre's direct mailing adverts for their new UK FTTP\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE - ISPreview UK\" \/>\n<meta property=\"og:description\" content=\"The Advertising Standards Authority (ASA) has declined to uphold a complaint against one of CityFibre's direct mailing adverts for their new UK FTTP\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html\" \/>\n<meta property=\"og:site_name\" content=\"ISPreview UK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ispreview\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/ispreview\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-22T23:02:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-23T15:00:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2022\/11\/nggallery_import\/cityfibre_street_cabinet_ftth_edinburgh.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"712\" \/>\n\t<meta property=\"og:image:height\" content=\"712\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mark Jackson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ispreview\" \/>\n<meta name=\"twitter:site\" content=\"@ispreview\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Jackson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html\"},\"author\":{\"name\":\"Mark Jackson\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/person\\\/de66a8b4e937c21c80e443d1bf9c35d5\"},\"headline\":\"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE\",\"datePublished\":\"2025-04-22T23:02:23+00:00\",\"dateModified\":\"2025-04-23T15:00:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html\"},\"wordCount\":616,\"commentCount\":29,\"publisher\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/nggallery_import\\\/cityfibre_street_cabinet_ftth_edinburgh.jpg\",\"keywords\":[\"Advertising Standards\",\"BT\",\"Cityfibre\",\"FTTP\",\"Openreach\"],\"articleSection\":[\"ISP News\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html\",\"name\":\"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE - ISPreview UK\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/nggallery_import\\\/cityfibre_street_cabinet_ftth_edinburgh.jpg\",\"datePublished\":\"2025-04-22T23:02:23+00:00\",\"dateModified\":\"2025-04-23T15:00:18+00:00\",\"description\":\"The Advertising Standards Authority (ASA) has declined to uphold a complaint against one of CityFibre's direct mailing adverts for their new UK FTTP\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/nggallery_import\\\/cityfibre_street_cabinet_ftth_edinburgh.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/nggallery_import\\\/cityfibre_street_cabinet_ftth_edinburgh.jpg\",\"width\":712,\"height\":712,\"caption\":\"cityfibre_street_cabinet_ftth_edinburgh\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/2025\\\/04\\\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ispreview.co.uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#website\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/\",\"name\":\"ISPreview UK\",\"description\":\"Top Broadband ISP and Mobile Provider Information Site\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ispreview.co.uk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#organization\",\"name\":\"ISPreview.co.uk\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/ispreview_uk_logo.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/ispreview_uk_logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"ISPreview.co.uk\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ispreview\",\"https:\\\/\\\/x.com\\\/ispreview\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/mjack\\\/\",\"https:\\\/\\\/bsky.app\\\/profile\\\/ispreview.bsky.social\",\"https:\\\/\\\/mastodon.social\\\/@ispreview\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/#\\\/schema\\\/person\\\/de66a8b4e937c21c80e443d1bf9c35d5\",\"name\":\"Mark Jackson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/nggallery_import\\\/Mark-Jackson-96x96.jpg\",\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/nggallery_import\\\/Mark-Jackson-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ispreview.co.uk\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/nggallery_import\\\/Mark-Jackson-96x96.jpg\",\"caption\":\"Mark Jackson\"},\"description\":\"By Mark Jackson Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and Linkedin.\",\"sameAs\":[\"http:\\\/\\\/www.ispreview.co.uk\",\"https:\\\/\\\/www.facebook.com\\\/ispreview\",\"https:\\\/\\\/x.com\\\/ispreview\"],\"url\":\"https:\\\/\\\/www.ispreview.co.uk\\\/index.php\\\/author\\\/markj\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE - ISPreview UK","description":"The Advertising Standards Authority (ASA) has declined to uphold a complaint against one of CityFibre's direct mailing adverts for their new UK FTTP","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html","og_locale":"en_GB","og_type":"article","og_title":"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE - ISPreview UK","og_description":"The Advertising Standards Authority (ASA) has declined to uphold a complaint against one of CityFibre's direct mailing adverts for their new UK FTTP","og_url":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html","og_site_name":"ISPreview UK","article_publisher":"https:\/\/www.facebook.com\/ispreview","article_author":"https:\/\/www.facebook.com\/ispreview","article_published_time":"2025-04-22T23:02:23+00:00","article_modified_time":"2025-04-23T15:00:18+00:00","og_image":[{"width":712,"height":712,"url":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2022\/11\/nggallery_import\/cityfibre_street_cabinet_ftth_edinburgh.jpg","type":"image\/jpeg"}],"author":"Mark Jackson","twitter_card":"summary_large_image","twitter_creator":"@ispreview","twitter_site":"@ispreview","twitter_misc":{"Written by":"Mark Jackson","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#article","isPartOf":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html"},"author":{"name":"Mark Jackson","@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/person\/de66a8b4e937c21c80e443d1bf9c35d5"},"headline":"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE","datePublished":"2025-04-22T23:02:23+00:00","dateModified":"2025-04-23T15:00:18+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html"},"wordCount":616,"commentCount":29,"publisher":{"@id":"https:\/\/www.ispreview.co.uk\/#organization"},"image":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage"},"thumbnailUrl":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2022\/11\/nggallery_import\/cityfibre_street_cabinet_ftth_edinburgh.jpg","keywords":["Advertising Standards","BT","Cityfibre","FTTP","Openreach"],"articleSection":["ISP News"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html","url":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html","name":"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE - ISPreview UK","isPartOf":{"@id":"https:\/\/www.ispreview.co.uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage"},"image":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage"},"thumbnailUrl":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2022\/11\/nggallery_import\/cityfibre_street_cabinet_ftth_edinburgh.jpg","datePublished":"2025-04-22T23:02:23+00:00","dateModified":"2025-04-23T15:00:18+00:00","description":"The Advertising Standards Authority (ASA) has declined to uphold a complaint against one of CityFibre's direct mailing adverts for their new UK FTTP","breadcrumb":{"@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#primaryimage","url":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2022\/11\/nggallery_import\/cityfibre_street_cabinet_ftth_edinburgh.jpg","contentUrl":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2022\/11\/nggallery_import\/cityfibre_street_cabinet_ftth_edinburgh.jpg","width":712,"height":712,"caption":"cityfibre_street_cabinet_ftth_edinburgh"},{"@type":"BreadcrumbList","@id":"https:\/\/www.ispreview.co.uk\/index.php\/2025\/04\/bt-fail-to-get-cityfibre-ad-banned-over-full-fibre-availability-complaint.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ispreview.co.uk\/"},{"@type":"ListItem","position":2,"name":"BT Fail to Get CityFibre Ad Banned Over Full Fibre Availability Complaint UPDATE"}]},{"@type":"WebSite","@id":"https:\/\/www.ispreview.co.uk\/#website","url":"https:\/\/www.ispreview.co.uk\/","name":"ISPreview UK","description":"Top Broadband ISP and Mobile Provider Information Site","publisher":{"@id":"https:\/\/www.ispreview.co.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ispreview.co.uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.ispreview.co.uk\/#organization","name":"ISPreview.co.uk","url":"https:\/\/www.ispreview.co.uk\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2020\/07\/ispreview_uk_logo.jpg","contentUrl":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2020\/07\/ispreview_uk_logo.jpg","width":1000,"height":1000,"caption":"ISPreview.co.uk"},"image":{"@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ispreview","https:\/\/x.com\/ispreview","https:\/\/www.linkedin.com\/in\/mjack\/","https:\/\/bsky.app\/profile\/ispreview.bsky.social","https:\/\/mastodon.social\/@ispreview"]},{"@type":"Person","@id":"https:\/\/www.ispreview.co.uk\/#\/schema\/person\/de66a8b4e937c21c80e443d1bf9c35d5","name":"Mark Jackson","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2023\/01\/nggallery_import\/Mark-Jackson-96x96.jpg","url":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2023\/01\/nggallery_import\/Mark-Jackson-96x96.jpg","contentUrl":"https:\/\/www.ispreview.co.uk\/wp-content\/uploads\/2023\/01\/nggallery_import\/Mark-Jackson-96x96.jpg","caption":"Mark Jackson"},"description":"By Mark Jackson Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and Linkedin.","sameAs":["http:\/\/www.ispreview.co.uk","https:\/\/www.facebook.com\/ispreview","https:\/\/x.com\/ispreview"],"url":"https:\/\/www.ispreview.co.uk\/index.php\/author\/markj"}]}},"_links":{"self":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/41551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=41551"}],"version-history":[{"count":0,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/41551\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/media\/32993"}],"wp:attachment":[{"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=41551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/categories?post=41551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispreview.co.uk\/index.php\/wp-json\/wp\/v2\/tags?post=41551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}