{"id":4244,"date":"2013-10-09T08:16:25","date_gmt":"2013-10-09T07:16:25","guid":{"rendered":"http:\/\/www.ispreview.co.uk\/?p=4244"},"modified":"2013-10-09T09:28:27","modified_gmt":"2013-10-09T08:28:27","slug":"netflix-moot-4k-quality-15mbps-internet-movie-streams","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2013\/10\/netflix-moot-4k-quality-15mbps-internet-movie-streams.html","title":{"rendered":"Netflix Prep 4K Internet Movie Streams for 50Mbps Broadband Lines"},"content":{"rendered":"<p>Broadband ISPs have only just got over the shock of <a href=\"http:\/\/www.netflix.com\" target=\"_blank\">Netflix&#8217;s<\/a> introduction of a new <em>Super HD<\/em> (Super High Definition) video stream to their unlimited movie streaming service and now they&#8217;re being warned to expect an <em>Ultra HDTV<\/em> (UHDTV) <em>4K<\/em> stream (3840 x 2160 pixels) in the not too distant future.<\/p>\n<p><!--more--><\/p>\n<p>Last month\u2019s introduction of a new higher bit rate <strong>Super HD<\/strong> stream (<a href=\"http:\/\/www.ispreview.co.uk\/index.php\/2013\/09\/headache-broadband-isps-netflix-uk-add-super-hd-movie-streams.html\" target=\"_blank\">here<\/a>), which applied less compression at the existing HD resolution of <strong>1080p<\/strong>, was a good improvement but also meant that customers would need a fairly stable broadband download speed of <strong>up to 7Mbps<\/strong> (Megabits per second). In reality we&#8217;ve already seen these streams\u00a0inch up to 9Mbps on our own PC.<\/p>\n<p>But <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/thinkbroadband\" target=\"_blank\">Thinkbroadband<\/a>, via way of <a href=\"http:\/\/www.dslreports.com\/shownews\/Netflix-4K-Video-Will-Need-At-Least-15-Mbps-125924\" target=\"_blank\">DSL Reports<\/a> that itself seems to have borrowed its own report from <a href=\"http:\/\/www.multichannel.com\/distribution\/netflix-ceo-15-meg-will-be-good-enough-stream-4k\/145595\" target=\"_blank\">Multichannel<\/a>, has picked up on an article that somehow slipped under our radar and references Netflix&#8217;s plan to launch a new 4K stream that would require a broadband download speed of &#8220;<em>around<\/em>&#8221; <strong>15Mbps<\/strong> (something most UK subscribers would struggle to achieve over existing <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/adsl\">ADSL<\/a> and ADSL2+ lines) but you&#8217;ll probably need a lot more.<\/p>\n<blockquote class=\"bq1\"><p><strong>Reed Hastings, Netflix CEO, said:<\/strong><\/p>\n<p>&#8220;<em>Going forward we\u2019ll see more and more 4K, and that will work really well over the Internet. It\u2019s around 15 megabits per second. It\u2019s not too bad. If you\u2019ve got a 50-megabit connection you\u2019ll be fine<\/em>.&#8221;<\/p><\/blockquote>\n<p>So it&#8217;s around 15Mbps but you&#8217;ll <strong>need a 50Mbps connection<\/strong>? Hay.. Wait a minute. What Hastings is really saying here is that some 4K movies may well require an even faster speed than 15Mbps (i.e. video streams are dynamic and some scenes will always need more speed than others) and Hastings is probably just playing it safe with 50Mbps until he knows for sure.<\/p>\n<p>The fact is it would be very difficult to do a reasonable 4K stream at 15Mbps and even the latest <strong>H.265<\/strong> video standard would struggle to achieve that, although the service hasn&#8217;t launched yet and technology is constantly improving. In any case most people don&#8217;t have TV&#8217;s or monitors that could support 4K and that&#8217;s unlikely to change for a few more years.<\/p>\n<p>It&#8217;s worth saying that Netflix currently uses a proprietary video encoding technology from <strong>eyeIO<\/strong>, which is also used by Sony&#8217;s own experimental 4K service. Incidentally Sony&#8217;s 4K movies come in at around <strong>45-60GB<\/strong> (GigaBytes) per flick! Never the less Netflix expects to introduce 4K before the technology itself becomes mass market and this, claims Hastings, should give ISPs plenty of time to adapt.<\/p>\n<p>But when can we expect this new 4K service from Netflix? Sometime in <strong>2014<\/strong>. It could\u00a0also serve as an early warning sign for operators. One day even the likes of <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/fttc\">FTTC<\/a> will look little different to how we view <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/adsl\">ADSL<\/a> today, which will of course happen a lot sooner if you&#8217;re currently on a slower\/longer line.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Broadband ISPs have only just got over the shock of Netflix&#8217;s introduction of a new Super HD (Super High Definition) video stream to their unlimited movie streaming service and now they&#8217;re being warned to expect an Ultra HDTV (UHDTV) 4K stream (3840 x 2160 pixels) in the not too distant future.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[45],"class_list":["post-4244","post","type-post","status-publish","format-standard","hentry","category-uk_isp_news","tag-video-streaming"],"share_on_mastodon":{"url":"","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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