{"id":47364,"date":"2026-07-16T11:46:56","date_gmt":"2026-07-16T10:46:56","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=47364"},"modified":"2026-07-16T11:46:56","modified_gmt":"2026-07-16T10:46:56","slug":"vodafone-says-uk-ranks-poorly-in-study-of-ten-major-mobile-markets","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2026\/07\/vodafone-says-uk-ranks-poorly-in-study-of-ten-major-mobile-markets.html","title":{"rendered":"Vodafone Says UK Ranks Poorly in Study of Ten Major Mobile Markets"},"content":{"rendered":"<p>Broadband and mobile provider <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vodafoneuk\" rel=\"nofollow\" target=\"_blank\">Vodafone<\/a> has published their new Mobile Market Index (MMI), which benchmarks the UK against nine international peers (inc. USA, Germany, France, Spain, South Korea, Australia, Norway, Singapore and Hungary) to assess the environment facing Mobile Network Operators (MNOs) in each.<!--more--><\/p>\n<p>Overall the UK places 8th in the new <a href=\"https:\/\/www.vodafonethree.com\/mmi\/mobile-market-index.html\" target=\"_blank\" rel=\"noopener\"><strong>Mobile Market Index<\/strong><\/a>, above France and Spain, for <strong>Operating Environment<\/strong> (i.e. reflecting the factors that affect a mobile operator\u2019s ability to operate and invest) and 9th for<strong> Consumer &amp; Market Outcomes<\/strong> (i.e. outcomes consumers and operators experience as a result of the operating environment). But take this all with a pinch of salt as it reflects <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vodafoneuk\" rel=\"nofollow\" target=\"_blank\">Vodafone<\/a>&#8217;s own vested interests in the changes they&#8217;d like to see.<\/p>\n<p>Otherwise, the Index highlights how UK operators face the &#8220;<em>second highest energy costs and planning red tape<\/em>&#8220;, while the UK is ranked 7 out of 10 for the pipeline of relevant skills. The cumulative impact of these pressures affects the service MNOs are able to\u202fprovide the UK in comparison to other countries.<\/p>\n<p>&#8220;<em>The current environment limits operators\u2019 ability to\u202fmonetise the full extent of\u202ftheir\u202fnetwork and invest sustainably in the digital infrastructure the UK needs to meet the demands of the future. Without action to support investment into UK networks, the Index suggests that the UK risks falling behind its global peers in supporting digital public services, national resilience and economic growth<\/em>,&#8221; said the report.<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #339966;\"><strong>Operating Environment<\/strong><\/span><\/p>\n<table border=\"0\" width=\"100%\" cellspacing=\"2\" cellpadding=\"2\">\n<tbody>\n<tr>\n<td>1st<\/td>\n<td>Singapore (SGP)<\/td>\n<td><strong>0.698<\/strong><\/td>\n<\/tr>\n<tr>\n<td>2nd<\/td>\n<td>South Korea (KOR)<\/td>\n<td><strong>0.667<\/strong><\/td>\n<\/tr>\n<tr>\n<td>3rd<\/td>\n<td>United States (USA)<\/td>\n<td><strong>0.639<\/strong><\/td>\n<\/tr>\n<tr>\n<td>4th<\/td>\n<td>Norway (NOR)<\/td>\n<td><strong>0.634<\/strong><\/td>\n<\/tr>\n<tr>\n<td>5th<\/td>\n<td>Australia (AUS)<\/td>\n<td><strong>0.577<\/strong><\/td>\n<\/tr>\n<tr>\n<td>6th<\/td>\n<td>Germany (DEU)<\/td>\n<td><strong>0.575<\/strong><\/td>\n<\/tr>\n<tr>\n<td>7th<\/td>\n<td>Hungary (HUN)<\/td>\n<td><strong>0.565<\/strong><\/td>\n<\/tr>\n<tr>\n<td>8th<\/td>\n<td>United Kingdom (GBR)<\/td>\n<td><strong>0.481<\/strong><\/td>\n<\/tr>\n<tr>\n<td>9th<\/td>\n<td>France (FRA)<\/td>\n<td><strong>0.422<\/strong><\/td>\n<\/tr>\n<tr>\n<td>10th<\/td>\n<td>Spain (ESP)<\/td>\n<td><strong>0.410<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"text-align: center;\"><span style=\"color: #339966;\"><strong>Consumer &amp; Market Outcomes<\/strong><\/span><\/p>\n<table border=\"0\" width=\"100%\" cellspacing=\"2\" cellpadding=\"2\">\n<tbody>\n<tr>\n<td>1st<\/td>\n<td>South Korea (KOR)<\/td>\n<td><strong>0.747<\/strong><\/td>\n<\/tr>\n<tr>\n<td>2nd<\/td>\n<td>Singapore (SGP)<\/td>\n<td><strong>0.734<\/strong><\/td>\n<\/tr>\n<tr>\n<td>3rd<\/td>\n<td>Norway (NOR)<\/td>\n<td><strong>0.702<\/strong><\/td>\n<\/tr>\n<tr>\n<td>4th<\/td>\n<td>France (FRA)<\/td>\n<td><strong>0.632<\/strong><\/td>\n<\/tr>\n<tr>\n<td>5th<\/td>\n<td>Germany (DEU)<\/td>\n<td><strong>0.579<\/strong><\/td>\n<\/tr>\n<tr>\n<td>6th<\/td>\n<td>Spain (ESP)<\/td>\n<td><strong>0.473<\/strong><\/td>\n<\/tr>\n<tr>\n<td>7th<\/td>\n<td>Australia (AUS)<\/td>\n<td><strong>0.469<\/strong><\/td>\n<\/tr>\n<tr>\n<td>8th<\/td>\n<td>United States (USA)<\/td>\n<td><strong>0.460<\/strong><\/td>\n<\/tr>\n<tr>\n<td>9th<\/td>\n<td>United Kingdom (GBR)<\/td>\n<td><strong>0.449<\/strong><\/td>\n<\/tr>\n<tr>\n<td>10th<\/td>\n<td>Hungary (HUN)<\/td>\n<td><strong>0.410<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>The Index argues that affordability and competition should remain central, albeit alongside a stronger focus on investment, resilience, security and advanced network capability.<\/p>\n<blockquote class=\"bq1\"><p><strong>VodafoneThree Networks Director, Andrea Dona, said:<\/strong><\/p>\n<p>\u201cSince the merger we have raised the bar for connectivity in the UK, eliminating thousands of not spots and providing millions of people with access to our fastest <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/5g\">5G<\/a> speeds.<\/p>\n<p>But we cannot afford to lose momentum. Fast, reliable and quality mobile networks are a fundamental driver of economic growth and prosperity. Which is why we support the UK Government\u2019s efforts to examine the barriers holding back our mobile networks. Bringing the UK\u2019s investment environment up to the standard of our international peers could help to support public services, eliminate digital divides and enable communities to thrive.\u201d<\/p><\/blockquote>\n<p>VodafoneThree said it would like to see three policy changes resulting from the Mobile Market Review, including <strong>planning reform<\/strong> (i.e. modernise the planning system for the era of <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/5g\">5G<\/a> connectivity and speed up advanced network rollouts), <strong>energy reform<\/strong> (i.e. mitigation on energy costs like other sectors receive) and support for enabling <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/5g\">5G<\/a> network slicing technology (i.e. <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2023\/10\/ofcom-finalises-softer-uk-rules-to-protect-the-open-internet.html\">Ofcom&#8217;s net neutrality rules<\/a> currently limit network slicing to prevent abuse).<\/p>\n<p>Broadly speaking these points reflect many of the same recommendations that frequently crop up from the mobile sectors via various other reports (e.g. <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2026\/03\/new-report-claims-small-changes-can-deliver-big-5g-mobile-boost-for-england.html\">here<\/a>, <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2025\/05\/mobile-operators-plea-with-uk-gov-to-support-5g-upgrade-via-tax-cuts-and-planning.html\">here<\/a>, <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2024\/06\/mobile-uk-publish-familiar-plan-to-boost-4g-and-5g-coverage.html\">here<\/a>, <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2024\/06\/uk-isp-association-sets-out-telecoms-priorities-for-next-government.html\">here<\/a>, <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2024\/07\/inca-sets-out-manifesto-to-help-next-gov-boost-uk-broadband-rollout.html\">here<\/a> and <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2024\/08\/openreach-ceo-appeals-to-uk-gov-to-fix-planning-mdu-access-and-permits.html\">here<\/a>). The Government, both through existing legislation, their <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2025\/06\/boost-for-broadband-and-mobile-as-uk-sets-10-year-infrastructure-strategy.html\" target=\"_blank\" rel=\"noopener\"><strong>10-Year UK Infrastructure Strategy<\/strong><\/a> (10YIS), proposed changes to planning rules (<a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2025\/12\/gov-consult-on-reform-of-uk-planning-rules-to-boost-broadband-and-5g-builds.html\">here<\/a>) and the complementary <a href=\"https:\/\/www.gov.uk\/government\/calls-for-evidence\/mobile-market-review\" target=\"_blank\" rel=\"noopener\"><strong>Mobile Market Review<\/strong><\/a> (MMR), are already progressing some improvements on the planning side of things. But it remains to be seen how much progress is made on energy and network slicing etc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Broadband and mobile provider Vodafone has published their new Mobile Market Index (MMI), which benchmarks the UK against nine international peers (inc. USA, Germany, France, Spain, South Korea, Australia, Norway, Singapore and Hungary) to assess the environment facing Mobile Network Operators (MNOs) in each.<\/p>\n","protected":false},"author":1,"featured_media":38249,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[406,60,82,36,38,96],"class_list":["post-47364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-5g","tag-mobile-broadband","tag-net-neutrality","tag-ofcom-regulation","tag-politics","tag-vodafone"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/116929260338986344","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vodafone Says UK Ranks Poorly in Study of Ten Major Mobile Markets - ISPreview UK<\/title>\n<meta name=\"description\" content=\"Broadband and mobile provider Vodafone has published their new Mobile Market Index (MMI), which benchmarks the UK against nine international peers (inc.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ispreview.co.uk\/index.php\/2026\/07\/vodafone-says-uk-ranks-poorly-in-study-of-ten-major-mobile-markets.html\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vodafone Says UK Ranks Poorly in Study of Ten Major Mobile Markets - 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