{"id":47957,"date":"2026-09-08T10:57:47","date_gmt":"2026-09-08T09:57:47","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=47957"},"modified":"2026-09-08T10:57:47","modified_gmt":"2026-09-08T09:57:47","slug":"virgin-media-o2-uk-establish-3m-fund-to-encourage-local-reuse-of-old-tech","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2026\/09\/virgin-media-o2-uk-establish-3m-fund-to-encourage-local-reuse-of-old-tech.html","title":{"rendered":"Virgin Media O2 UK establish \u00a33m fund to encourage local reuse of old tech"},"content":{"rendered":"<p>Broadband and mobile giant <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vm\" rel=\"nofollow\" target=\"_blank\">Virgin Media<\/a> and <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/o2uk\" rel=\"nofollow\" target=\"_blank\">O2<\/a> have today launched a new \u00a33m Tech Rehome Network Fund, which will run until 2030 to support projects that help improve UK digital inclusion and reduce electronic waste within cities by encouraging the reuse of old technology.<!--more--><\/p>\n<p>The first \u00a3500,000 funding round opens today, which will be made available to councils, charities and community organisations who can apply with initiatives to create local networks that &#8220;<em>recover, refurbish and redistribute unwanted devices to people who need them<\/em>&#8221; \u2013 while addressing growing e-waste levels in the UK.<\/p>\n<div class=\"bq2\"><strong>NOTE:<\/strong> This all forms part of VMO2\u2019s work to extend the life of technology and to achieve Net Zero carbon emissions by the end of 2040.<\/div>\n<p>The fund is being supported by new research from VMO2, which claims that 460 million digital devices are sitting unused across UK homes and businesses, including an estimated 267 million still suitable for reuse or repair. Businesses were also found to hold an average of 45 unused devices each (compared with 7 for households), yet when staff need equipment, more buy new devices (42%) than reassign existing ones (34%).<\/p>\n<p>Interestingly 58% of people say they aren&#8217;t familiar with the term &#8220;<em>digital exclusion<\/em>&#8220;, including 31% who have never heard it before. Perhaps that\u2019s why 58% had never considered that an unused device could help someone experiencing digital exclusion. <\/p>\n<p>However, once people understood the role their unwanted devices could play in tackling digital exclusion, the responses changed &#8211; 90% people said they would donate an unwanted device if they knew it would help someone in need (82% for businesses). Furthermore, 73% of consumers and 74% of businesses say they&#8217;re even more likely to donate if they know devices will stay within their local community, hence the &#8220;<em>local<\/em>&#8221; focus of the new fund.<\/p>\n<blockquote class=\"bq1\"><p><strong>Dana Haidan, Chief Sustainability Officer at <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/vm\" rel=\"nofollow\" target=\"_blank\">Virgin Media<\/a> <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/go\/o2uk\" rel=\"nofollow\" target=\"_blank\">O2<\/a>, said:<\/strong><\/p>\n<p>\u201cDigital exclusion affects millions of people across the UK, yet our study shows the technology that could help tackle it is already sitting in homes and businesses across the country. <\/p>\n<p>Through the Tech Rehome Network Fund, we&#8217;re investing in trusted local organisations to build\u202fthe\u202fnetworks\u202fcities\u202fneed to keep devices in use for longer. By making it easier for households and businesses\u202facross\u202fcities to pass on unwanted\u202ftechnology, we can give devices a second life while helping more people\u202fget online.\u201d<\/p><\/blockquote>\n<p>Strand Partners&#8217; research team conducted two nationally representative online surveys in the UK between 29th July and 4th August 2026 to deliver the above surveys. The first surveyed 1,002 UK adults, nationally representative by age, gender and NUTS 1 region. The second surveyed 1,102 business decision makers, comprising 600 businesses located across six UK cities and 502 businesses nationally representative by size, sector and region.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Broadband and mobile giant Virgin Media and O2 have today launched a new \u00a33m Tech Rehome Network Fund, which will run until 2030 to support projects that help improve UK digital inclusion and reduce electronic waste within cities by encouraging the reuse of old technology.<\/p>\n","protected":false},"author":1,"featured_media":47959,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[32,475],"class_list":["post-47957","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-o2","tag-virgin-media"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/117234831871323586","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - 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