{"id":48476,"date":"2026-10-20T10:43:35","date_gmt":"2026-10-20T09:43:35","guid":{"rendered":"https:\/\/www.ispreview.co.uk\/?p=48476"},"modified":"2026-10-20T10:43:35","modified_gmt":"2026-10-20T09:43:35","slug":"zentive-launch-switching-solution-for-uk-business-broadband-isps","status":"publish","type":"post","link":"https:\/\/www.ispreview.co.uk\/index.php\/2026\/10\/zentive-launch-switching-solution-for-uk-business-broadband-isps.html","title":{"rendered":"Zentive launch switching solution for UK business broadband ISPs"},"content":{"rendered":"<p>Software consultancy firm <a href=\"https:\/\/www.zentive.com\/\" target=\"_blank\" rel=\"noopener\">Zentive Group<\/a>, which previously helped some of the UK&#8217;s largest communication providers implement consumer switching solutions, has today revealed that their related <strong>SureSwitch<\/strong> platform now supports Switching for Business (SforB) &#8211; extending the switching process to the business connectivity market.<!--more--><\/p>\n<p>Switching for Business (SforB) reflects the industry-agreed, gaining-provider-led switching process for business customers defined by the Gaining Provider Led Business (GPLB) Steering Group. All of this comes ahead of the not-for-profit and industry-funded <a href=\"https:\/\/totsco.org.uk\/\" target=\"_blank\" rel=\"noopener\">One Touch Switching Company<\/a> (TOTSCo) putting their new messaging platform live to support business switching.<\/p>\n<div class=\"bq2\"><strong>NOTE:<\/strong> <a href=\"https:\/\/www.ispreview.co.uk\/index.php\/link\/ofcom\" target=\"_blank\">Ofcom<\/a>&#8217;s solution (<a href=\"https:\/\/www.ispreview.co.uk\/index.php\/2024\/09\/ofcom-launch-easier-one-touch-switching-for-uk-broadband-isps.html\"><strong>One Touch Switching<\/strong><\/a>) for easier and quicker consumer switching between broadband and phone providers on different networks went live back in 2024. But business connectivity is a more complex market and required a separate approach, which is also more competitive (TOTSCo&#8217;s platform and Zentive aren&#8217;t the only options).<\/div>\n<p>Zentive has been involved with OTS and SforB from the start, providing technical expertise to the design process and operating as an official TOTSCo-approved Managed Access Provider (MAP) for retail ISPs. SureSwitch already supports providers ranging from independent broadband and voice specialists to some well-known national brands.<\/p>\n<p>The addition of SforB to SureSwitch is intended to bring residential and business switching together under one platform (i.e. the same portal, API, SLA-tracked work queues, match-assist scoring etc.), which should make life easier for ISPs that don&#8217;t want to have to spend time and money developing their own internal solutions. The platform supports single sign-on and is backed by ISO 27001 and Cyber Essentials accreditations.<\/p>\n<blockquote class=\"bq1\"><p><strong>Colin Noden, Sales and Marketing Director, Zentive, said:<\/strong><\/p>\n<p>&#8220;We enhanced SureSwitch to make Switching for Business as straightforward and cost-effective as possible. This is a leading platform, not a box-ticking exercise. Beyond helping providers manage compliance, the data and reporting give them greater visibility of switching activity, and SureSwitch becomes a powerful tool for winning new business customers.&#8221;<\/p><\/blockquote>\n<p>One interesting thing about this announcement is that Zentive are publishing their pricing in full &#8211; offering a unique insight into how much this sort of service costs ISPs: \u00a3100 a month for the platform, plus \u00a30.22 per business subscriber a year, the same rate as residential switching. A single platform fee covers both, so existing SureSwitch customers pay only the additional subscriber charge to add business switching.<\/p>\n<p>TOTSCo&#8217;s Managed Access Provider discount is also passed directly to customers, and small and community providers with 500 or fewer subscribers get a 50% discount on SureSwitch subscription fees. Zentive said providers can prepare now: apart from the one-off \u00a3350 onboarding fee payable on sign-up, there are no SureSwitch business switching fees until they are live on the TOTSCo business hub, currently expected to go live later in 2026.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Software consultancy firm Zentive Group, which previously helped some of the UK&#8217;s largest communication providers implement consumer switching solutions, has today revealed that their related SureSwitch platform now supports Switching for Business (SforB) &#8211; extending the switching process to the business connectivity market.<\/p>\n","protected":false},"author":1,"featured_media":40774,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[472,36],"class_list":["post-48476","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uk_isp_news","tag-business","tag-ofcom-regulation"],"share_on_mastodon":{"url":"https:\/\/mastodon.social\/@ispreview\/117472593003645934","error":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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