Sky UK to Combine Netflix, Disney+, HBO Max and Hayu into Single TV Sub
Sky (Sky Broadband, Sky TV etc.) has today announced that they will shortly be bringing together several of the most popular TV and movie streaming services – Disney+, HBO Max, Netflix and Hayu – into a single Sky TV subscription for UK customers to take.
The new Sky Ultimate TV package, which can already bundle Netflix, is expected to cost “from” £24 a month (new customer price from 1st April 2026), including Disney+ Standard with Ads from March (date to be confirmed), HBO Max Basic with Ads from when it launches in the UK & Ireland on 26th March (customers can upgrade to higher tiers if they want, at extra cost) and Hayu from July 2026 (albeit with a selection of top shows available from March).
In addition, from launch, HBO Max Basic with Ads will also come packaged together with the NOW TV Entertainment pass (£6.99 a month), included at no extra cost for existing customers and fully integrated into the NOW platform.
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The Disney+ Cinema channel will also be available to Sky Cinema customers with Sky Q, Sky Glass or Sky Stream. Otherwise, the eligibility requirement’s for Sky’s existing customers will be as follows:
Existing customer eligibility:
- Sky Stream and Sky Glass customers with Sky Ultimate TV will get Disney+ Standard with Ads, HBO Max Basic With Ads and Hayu content added to their pack alongside Sky TV and Netflix.
- *Sky Q customers with Sky Signature, Sky Entertainment and other eligible packages will get Disney+ Standard with Ads, HBO Max Basic With Ads and Hayu content added to their pack alongside Sky TV. Sky Q customers with Sky Ultimate TV get all of these plus Netflix.
- Sky+ customers will have access to HBO Max Basic With Ads content and Hayu content alongside Sky TV.
- Disney+ Standard and Disney+ Premium customers can move their existing plans to Sky and save £5.99 a month on their bill.
- Eligible customers with Disney+ and HBO Max access can upgrade their subscription plan if they would like, with the cost of Disney+ Standard with Ads and HBO Max Basic With Ads deducted from the cost of the higher tier subscription.
Existing Disney+ customers who subscribe directly to Disney+ can also move their current subscription, including Standard and Premium plans, to Sky and save money, while also retaining their existing profile and watch history.
Sophia Ahmad, Chief Consumer Officer at Sky, said:
“This marks a new era for Sky and NOW. In a world-first, we’re bringing together Sky, Netflix, Disney+, HBO Max and Hayu into a single Sky TV subscription. Nowhere else offers this breadth of incredible entertainment in a fully integrated experience, with everything customers love watching side by side so viewers can jump from show to show with ease.
Millions of existing customers will get easy access to this new line-up as standard at unbeatable value. All NOW Entertainment customers will get access to HBO Max, included at no extra cost, fully integrated within the NOW app.
We’re proud to continue Sky’s legacy of innovation, making it easier than ever for people to enjoy the very best entertainment and best experience, all in one place.”
Further details can be found here.
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and Linkedin.
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Cord Busters reports that the NOW TV boost will work on the full HBO Max catalogue to upgrade it to UHD and remove ads. I don’t see that mentioned anywhere in the press release so presumably they asked directly? Good news, if true!
Will be great for people who have nothing else to do all day but sit and watch TV!
£24 per month (£288 per year) for telly *with ads*? Sheesh.
Plus the BBC tax on top if you watch any of the live stuff …
Believe the yanks call this cable lol.
I think this is also Sky recognising they are completely reliant on partners for content. They will be holding on to Premier League rights for dear life.
Absolutely. If Sky were to lose the main Premier League TV rights packages they currently hold, it would be pretty much game over for them/Comcast in terms of premium package subscribers.
They are all doing this to stop people subscribing for a month watching their shows and then cancelling. This way you’ll be cancelling all your platforms so they hope you’ll pay for one of them even if you don’t use it. I wouldn’t touch this with a barge pole.
Be smarter, subscribe individually to these platforms.
Sky’s new “super‑bundle” — Netflix, Disney+, HBO Max and Hayu under one subscription — is a huge win for them. They’ve doubled down on being the UK’s premium content aggregator, and with HBO Max locked to Sky until at least 2028, plus discovery+ already exclusive, Sky has a clear advantage in the high‑end streaming space. In contrast, main competitor Virgin Media can’t get the discovery+ and HBO Max apps, and that’s on top of Sky refusing access to Sky Atlantic and thus depriving VM’s customers of watching shows like Game of Thrones.
However, if you look at VM’s recent moves, they aren’t trying to beat Sky at the “Premium App” game. Instead, they’re building a massive “Free” ecosystem to counter Sky’s “Paid” exclusivity namely FAST (free ad-supported TV) channels as a low-cost, mass-market alternative to premium Pay TV. Since mid-2023 VM has built up its hosting of 40 FAST channels, supplemented by third-party providers Pluto TV and Tubi. The numbers for the latter are huge: for live channels Pluto TV has over 250 and Tubi 30, for on-demand Pluto TV has over 1,000 and Tubi has nearly 75,000 films and TV episodes specifically in the UK. VM said last year that FAST viewing reached around half a million viewers per month, which is a decent audience for largely repackaged catalogue content.
In summary Sky is winning the premium app war whilst Virgin Media is building a mass‑market, low‑cost, always‑on content ecosystem that doesn’t rely on expensive exclusivity deals.
HBO Max isn’t locked to Sky, HBO Max app will be available across all major devices including on Virgin TV, they said so in their own press release
Virgin media has access to game of thrones and some other Sky Atlantic shows for a while now which are available through Sky Showcase
Since when was Discovery plus exclusive to Sky?
I just upgraded to Ultimate as was on their basic sky stream. £18 a month for all the streaming services is decent in my opinion. I’m not fussed by the ads, they are more tolerable that terrestrial TV channels
A desperate attempt to stay relevant. Sky are in the mud, hidden price increases on TV plans, compared to 10 years ago the exclusive contact is now about 10% of what it was over all categories. Out of touch and substandard new services (Sky stream launching about 10 years after Apple TV and Firesticks), A smart TV launching 10 years after everyone got one. The best way for them to survive is to put everything behind Now apps and rebrand them to Sky. Phasing out Sky Q means they have lost the main USP they had – recording live TV.
Will I be charged after 6 months?