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BT Sport TV Grabs European Rugby Rights Until 2021/22

Tuesday, July 4th, 2017 (10:17 am) - Score 532

Telecoms and broadband giant BT has boosted their premium TV credentials today by acquiring the rights to broadcast all of the European Rugby Champions Cup and the European Rugby Challenge Cup matches live in the UK and Ireland, which will start from the 2018/19 season and run until at least 2021/22.

Apparently the deal means that up to 134 matches over nine weekends will be broadcast in both competitions and will be shown live on BT Sport. All of this is in addition to their existing deal for Aviva Premiership Rugby matches (here) and no doubt BT will be hoping that this helps to further weaken Sky’s position in the paid Sport TV market.

Andy Haworth, BT’s MD of Content and Strategy, said:

“BT Sport is now the home of elite European rugby, as well as the home of Aviva Premiership Rugby. We’re proud to have won all of the live rights for this fantastic competition. We’re extremely passionate about our rugby coverage and will continue to work hard to grow the profile of the sport.”

End.

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By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on Twitter, , Facebook and Linkedin.
Leave a Comment
2 Responses
  1. Whitesnake says:

    Well for me BT Sports is welcome to the rugby, I for one certainly won’t miss it

  2. ultraspeedy says:

    They seem to be becoming a collector of “Z” list/grade sports for small sized supporters. Whatever happened to promises of international cricket, F1 full seasons and the “ENTIRE” premiership season. NONE OF THOSE EVER YET.
    They did not even have half of the tennis tournaments prior to Wimbledon this year, eurosport gets the award for showing most of those (4 tournaments in total).

    Should be called watch a random never heard of em drive/ride something or play with a ball and people talk aimlessly for hours channel.

    Might be 5 billion on handball and kite flying next year LOL

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