Internet Video Streaming to Dominate Mobile Data Traffic by 2019

Telecoms giant Ericsson has today published its annual Mobility Report, which reveals that Internet video services will grow to account for more than 50% of mobile data traffic in 2019 (up from around 40% today) and 4G (LTE) based Mobile Broadband coverage in Europe will reach 80% (currently 25%) by the same year. But 4G uptake could struggle.

The report highlights a 65% growth in mobile data traffic between Q1 2013 and Q1 2014, with the rising number of Smartphone subscriptions (1.9 Billion in 2013 and reaching 5.9 Billion in 2019) playing a crucial role. Similarly the mobile traffic per active subscription figure in 2013 was 650MB (MegaBytes) per month, which will reach 2.5GB (GigaBytes) come 2019. As ever one of the big drivers will be demand for online video content.

Meanwhile the new generation of 4G mobile services are currently being rolled out a furious pace across both the United Kingdom and Europe, although despite this Ericsson’s report suggests that uptake of 4G will reach just 30% (rising to 50% in Western Europe) due to the dominance of well-developed 3G networks.

The full report can be READ HERE (PDF) but if you’d rather just take a look at the headline stats then we’ve got you covered below.