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Hyperoptic Expands 1Gbps FTTB Broadband Network to UK Businesses

Friday, March 20th, 2015 (12:01 am) - Score 1,693

Urban focused ISP Hyperoptic has announced that their Gigabit (1Gbps) capable Fibre-to-the-Building (FTTB) broadband network has today been expanded to cater for businesses across various parts of the 12 UK cities in which they currently have a presence.

So far the ultrafast provider has already delivered their network to cover over 100,000 premises (predominantly big residential apartment blocks / MDUs) across the UK cities of Greater London, Cardiff, Bristol, Reading, Manchester, Leeds, Liverpool, Sheffield, Birmingham, Glasgow, Newcastle and Nottingham.

At present most of these are in London, although thanks to an investment of £50m by Quantum Strategic Partners (here) the network is now expanding outwards at an increasingly rapid pace. The longer term goal is thus to cover 500,000 homes and businesses by 2018.

But Hyperoptic, which until recently has only dipped its toe very slightly into the SME market, now wishes to expand its offering by targeting small businesses, business parks and home-based businesses with a range of leased lines, shared leased lines and FTTB based business broadband products.

Hyperoptic’s New Business Products

· Business Broadband: As with Hyperoptic’s consumer offering, these are full-fibre products enabled by FTTB and Ethernet Cat5e from the basement to the tenant. Designed for SMEs in multi occupied commercial buildings, business parks and home workers throughout Hyperoptic’s residential buildings. 20Mbps, 100Mbps and 1Gbps (1,000Mbps) products are available, with unlimited downloads and no traffic management. Unlike competitors, Hyperoptic offers its services on standard 12-month contracts, in contrast to competitors whose contracts typically stipulate 24 months.

· Leased lines: An enterprise offering at a small business price point, suited to an individual business. This is a dedicated service connecting the business back to Hyperoptic’s fibre aggregation node, offering dedicated symmetric speeds on 1, 3 and 5 year contracts for 100Mbps and 1Gbps. Costs start at just £350 per month.

· Shared leased lines: A solution perfectly suited to premises that house a number of businesses, such as business parks or incubators who require dedicated connectivity. Network partitioning is performed at the site and split between a number of businesses, providing huge cost savings compared to an individual leased line., with prices as low as £200 per month on a 100Mbps product.

Naturally the ISP is also keen to stress that they’re a member of the Government’s “Super-Connected Cities” initiative, which runs a Connection Voucher scheme that offers grants worth up to £3,000 in order to help SME businesses to cover the cost of a getting a new superfast broadband (30Mbps+) connection installed.

Darren Shenkin, Hyperoptic’s Director of Business Development, said:

Put simply, downtime costs businesses money – in terms of lost sales and staff productivity. The beauty of our true fibre approach is that we can offer businesses a service that they can truly depend on, and use to grow their company. We are enabling innovation – businesses are earning £1 in every £5 from the Internet. Broadband is part of the business foundation; the infrastructure that bridges bricks and clicks.”

Business customers are normally much more lucrative for ISPs than home users and modern firms also tend to have bigger data demands, so it makes sense for Hyperoptic to target them. On top of that any expansion of fibre to business clients could also benefit the economic case for connecting nearby residential properties and vice versa.

At the same time there’s no shortage of smaller firms that have been left with expensive leased lines from BT’s infrastructure as the only option, thus this will be a market that Hyperoptic should be able to exploit by offering a range of both faster and cheaper alternatives.

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Mark Jackson
By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on Twitter, , Facebook and Linkedin.
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