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Sky TV UK Confirms Netflix and Ultimate On Demand for November

Wednesday, September 19th, 2018 (9:15 am) - Score 20,523

Sky (Sky Broadband) has today revealed the first details of their new ‘Ultimate On Demand’ (UOD) service on the Sky Q platform, which for a single monthly fee of £10 will bring together hundreds of Sky TV’s on-demand Box Sets from their various channels and also adds the full Netflix service.

Most UK Pay TV and ISPs that bundle Netflix tend to merely include the service as an app, which is sometimes offered alongside a temporary subscription discount for existing subscribers, although Virgin Media have recently been able to integrate it direct into their packages and billing (here). Sky has also been working on integrating the full Netflix experience into their own packages / bills and they’ve today revealed how this will work.

The solution that Sky has developed is called Ultimate On Demand, which will cost an extra £10 per month for all new and existing customers alongside their existing Sky Q subscription (plus a 31-day rolling contract is available). Existing Sky Q customers with Netflix will be able to move their account to the new pack or sign-in to the Netflix app on Sky Q using their existing Netflix account details.

Customers with a Sky Q Entertainment subscription can thus expect to get Netflix’s Standard plan (2 HD streams) and Sky Box Sets in HD as part of UOD, while anybody with their premium Sky Q Experience (multi-room viewing and Ultra HD) should get Netflix’s Premium plan (4 Ultra HD / 4K streams).

Stephen van Rooyen, CEO of Sky UK and Ireland, said:

“We want Sky Q to be the number one destination for TV fans. Partnering with Netflix means we will have all the best TV in one great value pack, making it even easier for you to watch all of your favourite shows.”

Any titles available to download can also be watched on the go, with Sky shows available through the Sky Go app and Netflix shows through the Netflix app. Customers will also need the 2TB Sky Q box, as well as the Sky Q Experience package, in order to access Ultra HD content on Sky Q.

Sky is keen to point out that any Netflix subscribers who migrate to the UOD service will keep their existing Netflix profiles and recommendations and continue to be able to watch Netflix on all their usual devices.

Personally speaking we find that the combination of NOW TV’s Entertainment Pass (£7.99) and Netflix (£7.99 for standard or £9.99 for premium) works out better than having to take both UOD and a Sky Q subscription, but it depends upon what you’re looking for and the range of content involved as to which is more attractive.

The new service will launch in November 2018.

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By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on Twitter, , Facebook and Linkedin.
Leave a Comment
14 Responses
  1. Matthew says:

    If they could get on with there SKY Q over Fibre/Internet might get then.

    1. Mark Jackson says:

      I believe the focus on that proposed service may be more directed toward tackling areas where a Satellite dish can’t be installed.

    2. Matthew Williams says:

      Yeah where I currently live can’t get a Sat Dish but can get FTTH. Probably a minority that but still would be nice to get.

  2. ash says:

    Works out cheaper for me, +better to have sky and netflix in the same place.

    1. Simon says:

      Indeed same here

  3. Mark says:

    So all those box sets you used to get as a full Sky TV subscriber you will now have to pay an extra £10 for?
    Is that right, unless you pay even more money yet again you’ll lose part of the service?

    1. Tech_Bawlk says:

      No box sets are currently an extra £5 a month on a 31day contract but if you pay £10 instead you get box sets and Netflix 2 streams (usually £7.99) so it works out cheaper
      And if you have the sky q experience at £12 that unlocks Netflix 4streams(usually£9.99)
      So really you’ll be saving £5 a month

  4. Martin Dudek says:

    What if you already subscribe to Netflix directly can it be put on your viewing card

    1. David says:

      Yes you just log into the Netflix app on sky q when it comes online

  5. Scotty says:

    Quote “And if you have the sky q experience at £12 that unlocks Netflix 4streams(usually£9.99)”

    you will have to pay £10 for Netflix 2 Streams & box sets then upgade with an additional £12 for Netflix 4streams and UHD (sky multi room package).

    In total you will pay £22 for netflix UHD

    1. simon says:

      but with the £22 you also get sky boxsets and the Q experience (Multiscreen) so its not just £22 for netflix

  6. Richard Hassall says:

    I have Box Sets which includes an additional 55 HD TV channels. If I subscribe to Ultimate on Demand can I drop the Box Sets subscription but keep the 55 channels? I’m not bothered about the Box Sets but my wife wants the channels.
    Any way of achieving this?

  7. Terry says:

    Anyone know the date in November
    Netflix is coming on

  8. Nicole says:

    I’m with sky HD they told me it’s 21 pound more xtra on my bill so no I won’t be upgrading

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