Vodafone UK Guaranteeing Best Price for Smartphone Trade-In

Mobile operator Vodafone has upgraded their existing ‘Trade-In Tool‘ to include a new “unbeatable price promise“, which they claim will “guarantee customers the best price for their current smartphone” vs any other mobile network’s trade-in price (excluding promotions) for eligible devices.

The operator’s upgraded Trade-In Tool also gives customers an instant and “guaranteed quote” while their phone is still in their hand using the My Vodafone app (i.e. no need to go into a store for an evaluation), although they do still understandably expect the returned device to be in a “good working condition“.

However, if you can’t complete all of the tool’s checks, then you won’t be eligible for their Trade-in Guarantee. But you may still be able to trade in for a cash payment. Vodafone claim that they’ll “accept almost any phone that meets our basic criteria for Trade-in Guarantee“, but the only way to find out for sure is by completing the checks.

Max Taylor, Vodafone UK’s Consumer Director, said:

“People across the UK are understandably extremely value-conscious right now, but we know many still want to get their hands on the latest tech. So for anyone thinking about getting a new smartphone, we urge them to consider trading in with Vodafone as we can guarantee they won’t get a better price for their current device anywhere else.

Getting better value for your current smartphone means that you’ll be able to get the latest handset at a more affordable price, saving you money at a time when it’s really needed.”

According to the press release, Vodafone’s “Unbeatable Trade-In” offer will end on 15th September 2022, although confusingly their website gives a different date – 23rd September 2022. Suffice to say, this seems a bit like they’re testing the waters, before possibly making a longer commitment.

However, if you don’t mind the extra admin / costs and your device is in a good condition, then you’d probably get more money by selling it via eBay or similar platforms.