Virgin Media UK Revamp 4G Mobile Tariffs with Bigger Allowances

The mobile division of cable ISP Virgin Media (Virgin Mobile) will later today unveil a major refresh of their monthly 4G SIM-Only and handset plans, which boosts allowances and also introduces an “unlimited” data tariff (only available to existing home broadband customers).

The refreshed mobile tariffs bring a number of changes. For example, the entry-level £6 per month plan now comes with 500 minutes and 500MB (MegaBytes) of data instead of 300 mins and 300MB as before. Similarly the £12 plan also gets double data (4GB up from 2GB) and there are other changes.

At the top end we even have two new plans, one that costs £23 (unlimited mins + texts with 40GB of Mobile Broadband data) and a £25 (*) plan that adds “unlimited” data but only if you’re an existing Virgin Media cable subscriber (i.e. you must be taking their fixed line cable broadband and or TV bundles etc.).

Now all Virgin need to do is update their dedicated Data SIMs, which are starting to look like poor value next to the new plans. At the time of writing Virgin Media has yet to update their website but we expect that to change later this morning. The Virgin Mobile 4G network is fuelled by a long-running MVNO agreement with EE.

UPDATE 7:12am

The tariffs are now live and we’ve noted that the £23 (40GB) one seems to be on a special offer for £18 per month. We’ve also noted that the new standard £18 (15GB) plan isn’t showing, which may be to avoid confusion with the special offer on 40GB.

UPDATE 12:57pm

Some people asked about Tethering and we’ve checked. Apparently the £25 unlimited plan is “the UK’s only unlimited plan with no tethering, throttling, speed restrictions or caps.”