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Toob’s 900Mb Broadband Package for UK Businesses Goes Live

Thursday, June 23rd, 2022 (10:09 am) - Score 2,424

Alternative UK network ISP toob, which is building a new gigabit-capable Fibre-to-the-Premises (FTTP) broadband network across parts of Hampshire and Surrey in England (e.g. Southampton), has today announced that their 900Mbps plan for small and medium-sized businesses has exited its trial phase.

The operator, which was originally backed by an investment of £75m from funds advised by the Amber Infrastructure Group (here) and last year secured “up to£87.5m from the Sequoia Economic Infrastructure Income Fund (here), is currently aiming to cover 1 million premises across the South of England by 2027.

The business package costs just £50 +vat per month on an 18-month term (£60 thereafter), but for that you get symmetric speeds of 900Mbps+, unlimited usage, a static IP address (no mention of IPv6), a Mesh WiFi service (optional), a 48-hour Service Level Agreement (SLA) or £50 credit back, and a commitment for no in-contract price rises. The service also attaches a premium installation, which attracts a one-off cost of £149.

Nick Parbutt, toob CEO, said:

“Small and medium sized businesses drive our local economy and are a bedrock of the local community. However, for too long, businesses have either had the choice of using a business broadband service that delivers slow speeds, particularly on upload, or paying for a leased line costing hundreds of pounds per month.

I am delighted that toob can offer the connectivity that businesses need to operate effectively in our increasingly digital world at a reasonable cost. Using toob’s full-fibre broadband allows businesses to fully exploit the benefits of the cloud, productivity applications and collaboration tools to service their customers and work effectively with their employees and suppliers.”


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By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on Twitter, , Facebook and Linkedin.
Leave a Comment
10 Responses
  1. Anon says:

    When are we getting more BT Smart Hub 3 news?

    1. New_Londoner says:

      I’m guessing here, but I suspect that it’s unlikely to feature in a story about a different ISP that has no connection to BT.

  2. New_Londoner says:

    The pricing seems very competitive, although the 48-hour SLA might dissuade a business to switch from a leased line, ditto the lack of any mention of throughput guarantees etc. These won’t be issues for all businesses of course, and won’t apply to those currently using xDSL-based services.

    1. Bon says:

      Yeah I can’t imagine any company who depends on internet for their day to day would ever switch away from a leased line. But at least for those who want some kind of SLA that most residential packages wouldn’t offer and aren’t willing/aren’t able to pay for leased line installation and monthly costs they have a choice to go with Toob (for those areas where it’s available).

    2. An Engineer says:

      Might be good for a company to use this as a primary, higher capacity connection and keep a lower bandwidth DIA in case of outage.

      Some staff can be sent home to work in case of loss of the primary leaving an essential skeleton crew. Shouldn’t be much need for access to resources at a branch office from outside.

  3. Anonymous says:

    Why is it always same 900mb package that almost all isp advertise as their premium package?

    Is 900mb really the max speed our fibre can support? We can’t go faster?

    1. No need for (that much) speed! says:

      What speed would you like for your Facebook browsing?

      FTTP fibre is ‘clocked’ at 1000Mbit but real-world speed tests come in around 930Mbit.
      To keep the advertising simple I think they just decide to call it 900Mbit.

      Some ISP’s offer 2Gb+ or even 10Gb line speeds. But the problem with that is the consumer equipment at home may not meet be required standard, so that becomes the bottleneck and the customer complains.

      Think about this; realistically WiFi cannot really deliver those speeds to any devices, and average consumer WinPC’s only come equipped with a 1Gb Ethernet port (I think) so in these circumstances

      You could say multi-gigabit broadband “falls within the laws of diminishing returns” for most people.

    2. Mike says:

      I think CommunityFibre advertises 3Gb as their premium product.

      If you’re ordering 10G and you don’t understand the equipment requirements then that’s on you.

    3. Rich says:

      I’d be all over 10g if someone offered it in my area :/

      CF should be here soon but they are showing no signs of offering XSGPON

  4. Michael says:

    Do you do it in UK yet

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