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ISP LilaConnect Pick Genexis Kit to Enhance UK FTTP Broadband Service

Monday, Mar 31st, 2025 (2:38 pm) - Score 1,080
Genexis-Aura-E650-router

UK ISP LilaConnect, which following the VX FIBER merger is now part of Freedom Fibre‘s new Fibre-to-the-Premises (FTTP) broadband network (here), has reached an agreement with Genexis to help “enhance their home broadband experience” through the use of new wireless routers and extenders.

The agreement means that LilaConnect will be able to deploy the Genexis’ Aura E650 Wi-Fi 6 gateway, and the Pulse EX600 mesh-extender, combined with the powerful CloudSight management platform, to deliver an enhanced broadband experience for their customers.

NOTE: Over the past 4 years, LilaConnect has connected over 18,000 customers (up from 15k in August 2024) to its gigabit full fibre service in Stoke-on-Trent, Bristol, Colchester, Wivenhoe, Crewe, Nantwich, Leek, and Uttoxeter, with plans to extend this footprint into Manchester, Shropshire and Cheshire via FF in the near future.

The Genexis CloudSight platform is said to offer “essential visibility into home network performance“, enabling LilaConnect to improve its troubleshooting process and provide better customer support. Furthermore, Genexis is tailoring its branding for the ISP, which includes the application of a LilaConnect logo on the device, bespoke packaging, and dual-branded instructions that reinforce the partnership between the two companies.

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Matt Ogden, Director of Sales & Marketing at LilaConnect, said:

“At LilaConnect, our goal is to provide an outstanding full fibre broadband experience for our customers, and that starts with reliable, high-performance hardware and intelligent management tools. The Genexis’ Aura E650 gateway, and the Pulse EX600 mesh-extender, combined with the CloudSight platform delivers the perfect combination of speed, coverage, and customisation. This partnership ensures that our customers will enjoy the best available Wi-Fi experience from the moment they’re connected.”

The E650 router features 802.11ax (Wi-Fi 6) support (AX3600: 1,200Mbps [2.4 GHz] + 2,400Mbps [5 GHz]), as well as 1 x 2.5GE WAN port, 1 x 2.5GE LAN port and 3 x 1GE LAN ports. Not to mention 1 x USB 2.0 port (for NTFS and FAT32 file system storage devices), 1 x FXS RJ11 port and various other features. But it’s a shame they didn’t go for something that supports the modern 6GHz band (i.e. Wi-Fi 6E or 7).

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Mark-Jackson
By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and .
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Comments
3 Responses

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  1. Avatar photo Billy Shears says:

    The router specs look good, it uses some flavour of Openwrt. Now, as long as you can get your hands on ALL of the config options, via a browser, that’s one ISP router that I wouldn’t mind using.

  2. Avatar photo Josh Welby says:

    Why not WiFi 7 Kit deployed, just saying

  3. Avatar photo Sam says:

    Looks like a PS5.

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