Virgin Media’s UK Pay TV Service Launches Premier Sports Rugby

Customers of broadband ISP Virgin Media’s (O2) Pay TV services (delivered via their TV 360, V6 or Stream boxes) have today been informed that the provider has launched ‘Premier Sports Rugby’ on their platform, which is said to be the “UK’s first dedicated 24/7 rugby channel“. But you’ll need to be subscribed to Premier Sports in order to get it.

The new content, which can be found on channel 553, will provide customers with access to the Investec Champions Cup, EPCR Challenge Cup, the United Rugby Championship and some of the biggest games from the TOP14. For those who don’t currently subscribe, they can add Premier Sports to their line-up for £15.99 per month to access all Premier Sports channels (covering football, ice hockey and more).

The channel will also broadcast two live games from every round from the star-studded topflight Japanese Rugby League One competition and the best games from the Major League Rugby competition in the United States.

David Bouchier, Chief TV and Entertainment Officer at VMO2, said:

“The expansion of our Premier Sports offering to include the brand-new 24/7 rugby channel, demonstrates our commitment to further enhancing our sports offering and providing something for all of our customers to enjoy – from football and rugby to hockey and motorsport, we’ve got sports fans covered.”