Sky UK Increases its Premier League TV Sports Content and Coverage
Customers of Sky’s (Sky Broadband etc.) Pay TV services, such as Sky Glass and Sky Stream, may like to know that the UK provider has extended its partnership with the Premier League for the coming year and increased the exclusively live matches they carry from 128 to a minimum of 215. But that’s not all – new features are also coming to their streaming platforms.
The big increase in games all in one place also includes every displaced match at 2pm on Sundays, which is claimed to be a “first for any UK broadcaster“. In addition, for viewers wanting to keep an eye on all the live action, a new programme called Multiview will launch across all Sky TV platforms, NOW TV and the Sky Sports app – this will feature every live match concurrently.
Multiview is said to be a dynamic format that moves from ground to ground covering all the goals and big moments, complete with dedicated commentary and half-time analysis. It will sit alongside all games available to watch individually, ensuring fans never miss a moment. A new analysis and reaction show – Extra Time – will also be launched to help end any supersized Super Sundays (i.e. when four or more matches are played).
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On top of this Sky has agreed to a new partnership with Fanalysis, which will offer supporter-driven player ratings, manager verdicts, and perspectives will feature in live match build-up, post-match reaction and across Sky Sports News, social and digital. Fans will also have access to instant vertical highlights in the Sky Sports app, giving a mobile-first experience of the action for the first time.
Chief Sports Officer for Sky, Jonathan Licht, said:
“This is a landmark season for Sky Sports and the Premier League. For the first time, we’ll bring fans over 215 live matches, including every 2pm kick-off on Super Sunday. We’re introducing new innovations like Multiview, new programmes like Super Sunday: Extra Time, and a new look schedule for Sky Sports News. From the moment the season kicks off, we’ll be helping fans stay across all the biggest stories and making sure they never miss a moment of the action.”
Sky is also introducing a range of new features to Sky Glass and Sky Stream “throughout this season“. Updates said to be “coming soon” include on-screen match reminders across any channels in the TV guide for live sport. Team pages and the ability to add teams to Playlist will make it easier for fans to see their club’s upcoming matches and content across Sky Sports, other channels and apps, in one place. Fans will also be able to watch a game from the start if they’ve missed the beginning or replay the full match after the final whistle – both these updates will also be coming to Sky Q soon.
Finally, “later this year“, Sky said that all live events currently streamed on Sky Sports+ via the Sky Sports app on TV will be integrated into the main Sky OS experience on Sky Glass and Sky Stream, making matches easier to find and introducing the option to add these additional live streams to Playlist. On Sky Q, live events will continue to play via the Sky Sports app, which will also have a refreshed look and feel.
Sky added that they remain the home of the Premier League football and will “show a record number of fixtures every season until the end of the decade“. The offering of top-flight football secured for Sky Sports customers includes:
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• At least 215 live games each season
• All first pick matches, giving fans the best matches week in week out until May 2029
• First and last word on a Premier League weekend with more live games on Fridays and Mondays
• Super Sunday remains the flagship kick-off slot at 16:30
• For the first time, all the final games on the last day of the season will be live in one place, creating a real moment for fans
• Most of the festive season fixtures, with Boxing Day Premier League football back on Sky
Just don’t be surprise if prices continue to rise with this expansion, as so often seems to be the case when annual hikes hit.
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and Linkedin.
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It is good to have PL legally for ~£12/month via the VPN from another streaming service located in EU.
If its legal then can you name the streaming service you use? FYI I’m using Premier ADLive, costs around 80 quid per year (based in Portugal).
Is it legal if you have to use a VPN?
I’d check the ToS, I wouldn’t be surprised if they officially prohibit what you’re doing.
Although I also wouldn’t be surprised if you also get a superior service e.g. no 3PM rule BS.
Need to lower the latency on all sport channels on its streaming platforms and not just keep it to one sports channel
I think that’s the main goal in time but only testing with Main Event for now
needed to start this with the word AD
Thou shalt not complain if they make SKY Cricket CH405 a permanent UHD channel like the football and F1!
That would be good as the UHD prompt does not always come up on 405. A couple of times it was either rather late or not there when 401 is showing something else in UHD
Thank god for IPTV
It’s pointless having all the rights when the product you deliver is rubbish, the picture quality is low bitrate poor image garbage
I remember when Eurosport did 4k cycling a few years back and the image quality was superb, what full 4k picture should be, using a higher bitrate and it looked beautiful
In comparison to the crap Sky call 4k it’s night and day
When you’re paying a premium price you expect a premium product but that’s not what you get from Sky
Sacking all them call centre works helped pay for this.
“throughout this season“, “coming soon”, “later this year“ => All features that should exist already but Sky has taken ages to even promise to deliver. And the 4K quality is rubbish too. As other comment has said, a premium product with poor delivery.
Whilst not a football fan, I did used to enjoy F1 and since it’s gone behind Sky’s paywall (for the most part) I have pretty much given up on it. I really feel for diehard football fans as this just feels hopeless! I’m old enough to remember before Sky et al came along and everyone who didn’t go to the ground on match day would sit down and watch on BBC or ITV, good times and no ripoff subs.