
London-based broadband provider Pulse Fibre, which focuses on deploying Fibre-to-the-Premises (FTTP) internet connections into new build UK home developments and MDUs (here), have recently enhanced their existing financial support incentives by launching a £100 million rebate programme for property developers.
Pulse Fibre have long offered a rebate program, primarily for property developers, to help offset costs when integrating their full fibre broadband infrastructure into new developments. But the provider has now announced that they intend to underwrite a £100m investment in “substantial rebates” over the next 5 years.
“By partnering with Pulse Fibre, developers can offset development costs through a rebate programme that helps reduce the financial burden of fibre installation, freeing up capital for other key areas of construction. Each property is delivered with full-fibre connectivity from day one, ensuring fast, symmetrical broadband that enhances both sales appeal and buyer satisfaction,” said the announcement.
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The provider points out that the installation of Fibre-to-the-Premises (FTTP) technology often represents a “small percentage of total build costs“, albeit one that can have a “disproportionately large impact on buyer satisfaction and property value“. Naturally, homes with access to full-fibre broadband are almost always more attractive to purchasers.
Pulse Fibre Statement
The company works closely with construction partners to streamline installation, coordinate with site timelines, and ensure minimal disruption during the build process.
With infrastructure costs rising and digital expectations higher than ever, now is the time for developers to explore Pulse Fibre’s rebate initiative. Whether planning the next site or already breaking ground, partnering with Pulse Fibre ensures that every home is equipped with the connectivity needed for a truly modern lifestyle.
The announcement dropped into our inbox today, but according to their website the new rebate was actually first launched around the end of July 2025. What’s less clear is how a smaller business like Pulse Fibre (company accounts) can underwrite such developments by often bigger businesses, although they could be doing this by assuming the risk for larger entities in the context of specific commercial arrangements.
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But they are not making a big favor to property developers, if not them then OR, OFNL, MS3, VMO2, …other will do it. Where some of them for “free” just to have a monopoly for 5, 10, 15 years or forever monopoly.