New customers looking to take out a rolling monthly contract for Hyperoptic’s service, which has deployed their “full fibre” (FTTP/B) broadband ISP network to well over 400,000 UK premises (mostly large apartment blocks), may like to know that they can how benefit from a free 3 month speed boost as an added incentive.
Customers taking out one of the provider’s monthly terms tend to pay a few pounds more than those who opt for one of their more traditional 12 month contracts, but for a brief period those who prefer the freedom of contract flexibility will be able to benefit from a special feature that gives them a free speed boost for the first 3 months of service.
For example, somebody taking Hyperoptic’s entry-level 50Mbps broadband-only tier at £26 per month will now be able to go online at 100Mbps, at least for three months until it reverts. The only exception is their top 900Mbps (gigabit-class) tier, which of course is already the maximum service speed currently available to their domestic base.
The move represents a clever way to demonstrate the difference in performance, albeit likely to be more noticeable on their slowest two tiers (i.e. the top plans are already faster than most consumers tend to require and so the difference will be less pronounced). See the Special Offer Here – use the promotion code HYPERDEAL during your order to benefit.
Monthly Contract Terms (Broadband Only)
Package | 3 Month Speed Boost |
Price |
50Mbps (5Mbps upload) |
100Mbps | £26 a month |
150Mbps (symmetric) |
250Mbps | £32 a month (normally £38) |
500Mbps (symmetric) | 750Mbps | £42 a month (normally £54) |
900Mbps (symmetric) | n/a | £50 a month (normally £64) |
All packages include unlimited usage, 24/7 support, a wireless router, free installation and a dynamic IP address or £5 extra per month for a Static IP. But you do have to pay a one-off activation fee of just £29. Hyperoptic’s network has an ambition to cover 2 million homes by the end of 2021 and then possibly 5 million by the end of 2024 (here), although we haven’t had an update on their roll-out progress in awhile.
The new speed boost promotion will be available to order until 24th August 2020.
Shame there still wanting to charge £10’000 to install to an estate with 40 flats.
I do understand that they need to make there money back. But pushing the install back due to the current cost is shortening there return potential.
Such a high install cost (£10k being just the excess) for a low number of properties likely doesn’t make any commercial sense. It’s possible they wouldn’t break even on the project at all.
£250 per property, if you want the speeds, it seems like a reasonable price to pay. You could always try and negotiate a free rental period.
That is a bargain you would likely pay around that or more for a single FTTOD line.
It only reduces their return potential if they’ve those build resources doing nothing elsewhere. They almost certainly don’t – they’ll be building in other places so they lose nothing.
Interesting idea of giving people a taste of the full fat service so they can see what they are missing out on.
Good marketing idea. Hope it works for them.