Jurassic Fibre Cut FTTP Broadband Prices in South West England
Broadband ISP Jurassic Fibre, which is busy building a new gigabit-capable Fibre-to-the-Premises (FTTP) network across rural parts of South West England (Devon, Somerset and Dorset), appears to have just significantly reduced the pricing of their packages for local homes by around 50%.
The operator is currently being supported by an investment of £250 million from Fern Trading Limited, which is helping to fuel their ambition to cover 350,000 premises across the region by the end of 2024 (here and here). So far, they claim to have “connected” over 30,000 premises (unclear if that means subscribers or premises passed).
The good news is that the operator appears to have just significantly reduced their residential prices for consumers. For example, before this week if you took out their 150Mbps (30Mbps upload) package then you could expect to pay £35 per month on a 30-day (monthly) contract term, which included a router and free standard installation. But now this same package is just £17.50 per month.
New Package Prices
SmartHome 150Mbps (30Mbps Upload)
£17.50 per monthSmartHome 450Mbps (100Mbps Upload)
£22.50 per monthSmartHome 950Mbps (200Mbps Upload)
£40 per month
The new price points are much more competitive, which could be seen as a response to the growing competition from rival FTTP builds in some of their deployment areas. However, there’s some confusion about how long they will apply for.
Officially speaking, JF’s website states that the new prices are part of a special offer that will end on 30th June 2022 (the offer price will be guaranteed for 2 years, after which “prices may increase in line with the rate of inflation (CPI)“), but some customers have been told that these are their new standard prices and existing customers can also take them.
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook and Linkedin.
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No way! They called me a few days ago to ask why I never signed up. I explained how the prices are far too high and they said price drops are something they are looking into.
Glad to see they’ve actually gone ahead and done this, I’ll sign up when my current contract with Zen ends. Openreach did a poor installation and my ping varies from 5ms to 25ms depending on the wind – strangely.
Existing JF customer here, called them this morning and was told I could switch my package to one within the new price model from 12 March. They are apparently still updating internal customer systems at this time to support the changes. Happy to be getting more bang for my buck soon 🙂
Good to see prices falling with some AltNets undercutting Openreach pricing – bit strange when they said the Equinox price cuts were anti-competitive!
I’ve still not really seen any cut in Openreach FTTP pricing (from ISPs).
Isn’t it unusual for an alt-net not to have symmetric connections? I thought that was one of their USPs
It’s double the upload over what Openreach are providing which is pretty much their only competitor for the moment.
CityFibre should up the game a fair bit, they’ve been surveying the area.
Distress move. Poor demand leads to price slashing
Precisely that.
Take up is way lower than they expected. They’ve been increasingly desperate.
1 month free, then 2, then 3 and some localised campaigns offer 6 months free!
The number of times they’ve had an “x months free if you signup before xx/xx/xx” date – which just keeps changing is crazy. Then they also lob in…free install, any amount of free wifi kit given to you to get you using them… only 30 day contract etc etc. Even this new promotion will doubtless be extended.
Desperation is setting in. They face much more competition now and will increasingly do so and even with lower prices, they can’t compete in other ways – no TV services, no other incentives – and Openreach aggressively rolling out so people can choose from a myriad of providers in more and more places…
Plus, even when they roll out there are so many areas, roads etc they don’t cover that half the time there is interest they can’t serve.
The sad thing is they could have done a lot better but they decided to ignore suggestions from people they met with early on.
Plus people with contract not ending for a while.
@The Facts. Exactly right. Offering a rolling 30-day contract is the opposite of desperation. It’s having the confidence to stand by your product and your customer service, rather than lock people in by contract terms. Trying to get out of a long contract if it fails to deliver is a total nightmare given the way they’re written – far better to chose a provider without lock-in.
They missed out my area in Exmouth by about 200 metres during their initial rollout, their site states my area is due to experience fibre soon(but it’s been saying that for ages). However, I now have 5G Internet and get 400Mb down/90Mb up for £21/month so I don’t need fibre any more and Jurassic missed their chance by not covering Exmouth fully in the first place. Also Openreach are going to start rolling out FTTP in Exmouth in the next year or so, which means serious competition for the smaller company.
Let’s support this local company, trying to come t communities, listening to customers needs and adapting.
Let’s support this local company, trying to come t communities, listening to customers needs and adapting.