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Toob Expand Cheap Gigabit Broadband to 16 New UK Locations and Add 150Mbps Plan

Monday, Feb 3rd, 2025 (7:30 am) - Score 1,400
toob-broadband-router-dec-2024

Hampshire-based broadband ISP toob, which has already deployed a 900Mbps+ full fibre (FTTP) network across parts of Southern England, have announced that they’ve expanded the availability of their services – under their partnership with CityFibre – to add 16 cities and towns across seven UK counties. We’ve also spotted a new 150Mbps package.

The internet provider is currently being financed through equity from funds managed and advised by the Amber Infrastructure Group, as well as a huge amount of debt financing provided by Ares Management’s Infrastructure Debt (here). At the end of 2023 this mix of equity and debt reflected a total commitment of £395m.

NOTE: Toob’s own-built fibre covers 150,000 UK premises (24th Aug 2023 – not all RFS) and they have 70,000+ customers. The operator originally aspired to cover 1 million premises across parts of Dorset, Hampshire, Surrey and Sussex by 2027, but at present they’re only targeting a total of 300,000 premises.

However, toob both builds their own Fibre-to-the-Premises (FTTP) infrastructure and also holds a complementary network partnership with CityFibre, with the latter helping to expand their coverage well beyond what they’ve already built (CF also gained reciprocal access to toob’s network). As a result of today’s development, toob’s packages can now be purchased in many towns and cities across a total of 13 UK counties.

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The latest locations to gain access to toob’s affordable gigabit broadband package via CityFibre’s network include Chatham & Gillingham, Norwich, Great Yarmouth, Northampton, Kettering, Wellingborough, Ipswich, Bury St Edmunds, Lowestoft, Eastbourne, Hastings, Warwick & Leamington Spa, Rugby, and Coventry.

Nick Parbutt, CEO of toob, said:

“‘I am delighted to further expand toob’s reach, bringing full-fibre broadband service to the residents of Chatham, Gillingham, Norwich, Great Yarmouth, Northampton, Kettering, Wellingborough, Ipswich, Bury St Edmunds, Eastbourne, Hastings, Warwick, Leamington Spa, Rugby, and Coventry. For too long customers have been taken for granted by their broadband suppliers, with poor service and above inflationary price increases. toob is focused on what customers really need, fast, reliable broadband at an affordable price.”

Customers of the service typically pay just £29 per month on an 18-month minimum contract term (or £37 if you want a monthly term) to receive symmetric speeds of 900Mbps+ (average advertised speed) from toob, which includes free installation, a wireless router, unlimited usage, a pledge of no mid-contract price hikes and UK-based support (currently they’re also throwing in a £50 Amazon Gift Card).

In addition, toob’s website appears to have been recently updated to include mention of a new entry-level 150Mbps package, which has the same benefits as above but instead costs from just £22 per month on an 18-month minimum term. We’ve not seen this being announced before, and it didn’t exist at our last check in early January 2025. But suffice to say, this is very cheap.

Finally, it’s worth mentioning that toob also offers a basic 50Mbps Social Tariff (‘toob essentials’) for those on state benefits, which has no fixed contract term and costs just £20 per month.

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Mark-Jackson
By Mark Jackson
Mark is a professional technology writer, IT consultant and computer engineer from Dorset (England), he also founded ISPreview in 1999 and enjoys analysing the latest telecoms and broadband developments. Find me on X (Twitter), Mastodon, Facebook, BlueSky, Threads.net and .
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4 Responses

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  1. Avatar photo Fastman says:

    looks like all overbuild and some over overbuild of existing altnets as well

    1. Avatar photo Confused says:

      Unsure what you’re talking about. No new build here just wholesale agreement with CityFibre.

  2. Avatar photo Chris F says:

    I’m on CityFibre, and they only appear to offer 900Mbps to me. No sign of a 150Mbps offering.

    1. Avatar photo Hww says:

      They probably only offer it on their own physical infrastructure as they likely pay fees to CityFibre that would make the £22/month not feasible.

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