Openreach Entice Customers of 1Gbps or Slower Ethernet Lines to Stay with Discount

Network access provider Openreach has launched a new special offer for UK customers of their high capacity Ethernet Access Direct (EAD) leased lines at speeds of 1Gbps or less, which will give a rental discount to current Ethernet list prices and no CPI (inflation) linked price rises for 3 or 5 years. But you’ll have to re-sign the circuit several more years.

The nationwide special offer provides a 10% rental discount on current 1 year rental prices, and a guarantee of no price rises for the duration of the minimum period (3 years or 5 years), in return for a new minimum term of 3 or 5 years. Take note that EAD is NOT to be confused with consumer grade broadband connections, as these offer dedicated point-to-point data connectivity between sites – used by businesses and network operators.

There is also the option of a 5 year term with a further 5 year term option. This option provides a 10% rental discount on current 1 year rental prices for the first 5 years. After 5 years the communications provider (CP) can exit the contract without penalty or remain for the second 5 years for which a 20% rental discount on current 1 year rental prices will apply. Again with a guarantee of no price rises for the entire 5 + 5 year term.

According to the briefing, the offer application window covers the period from 7th July 2026 to 7th January 2027. Customers will only be considered eligible for it if they’ve they’ve held their current EAD line(s) for 36 months or more and are in the business access market (Ofcom definitions for CLA, HNR, Area 2 or Area 3).

The catch is that the market now has a lot more competition than before and committing to such a long term may carry some risks, but this will vary depending on the needs and location of each operator.