UK ISP Zen Internet Launch 35Mbps Ethernet in the First Mile EFM Service

Business focused ISP Zen Internet UK has upgraded its Ethernet in the First Mile (EFM) product, a dedicated multiple copper pairs based Ethernet service that is claimed to be more reliable than ADSL style solutions, to offer guaranteed symmetric internet connection speeds of 35Mbps (Megabits per second) with unlimited usage.

Apparently Zen’s old service was limited to just 10Mbps (usually only available at less than 3km from your local BT telephone exchange) and the new one thus represents quite a significant jump, plus the ISP claims that it can be provided within 30 working days.

Andrew Saunders, Zen’s Head of Product Management and Marketing, said:

“For businesses wanting guaranteed performance and looking to upgrade from broadband services, EFM is the perfect choice. It is far more cost effective than traditional Ethernet services and can be deployed in nearly half the time. Zen’s existing EFM, previously limited to 10Mbps, will now have the option to upgrade right up to 35Mbps.

EFM brings with it many benefits for businesses and is a key enabling technology for a whole range of business internet services such as e-commerce, Cloud computing and remote working. All of Zen’s services are supported by a highly robust and resilient network and excellent technical support and customer service. Working with a good, reliable provider ensures that a business’s network is ready for the demands of today’s businesses.”

Zen states that its uncontended EFM solution comes with a business class Service Level Agreement (SLA), 24/7 access to UK based technical support / service together and a 4 hour onsite response support contact (7 hour target restore time). As ever such services are usually too expensive for home users but do offer a useful alternative until affordable fibre optic based Ethernet alternatives arrive.