Budget internet provider TalkTalk has today announced the appointment of Susie Buckridge as the CEO of their consumer business. The previous CEO, Adam Dunlop, will be “stepping down … to pursue other opportunities outside the group” – Adam was promoted to the position in March 2023 and retained it during the group’s demerger (here).
Susie is said to be an experienced CEO, having previously run the YouView (IPTV) platform- TalkTalk’s TV joint venture with shareholders BT, BBC, ITV, Channel 4 and Channel 5. She first joined TalkTalk in 2022 as Group Product, Data & Analytics Director, and more recently has been working in the Consumer leadership team as Chief Strategy & Data Officer. Susie was previously a strategy lead at the BBC across technology, commercial and partnerships.
In case anybody has forgotten, TalkTalk has spent much of the past year wrestling with the pressure from its existing c.£1bn debt pile, which involved demerging the group into three separate businesses (TalkTalk Consumer, TalkTalk Business Direct and the wholesale focused PlatformX Communications – here), while cutting costs and monetising some assets (e.g. selling IP addresses).
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Since then, TalkTalk’s Business Direct division has been sold to the company’s own shareholders for £95m (here) and there’s a possibility that their Consumer and PlatformX Communications divisions may follow (here and here).
Dame Tristia Harrison, CEO of TalkTalk Group, said:
“I am delighted to appoint Susie to the role of CEO of our consumer business. An experienced and highly respected leader in technology, data and media, I know that Susie will bring her characteristic dynamism, innovation and vision to the role, with some really exciting ideas on how TalkTalk can continue to disrupt the market after 21 years as a challenger.
I want to thank Adam for the great job he has done in both leading our supplier work and preparing our consumer business for separation from our wholesale PlatformX Communications business. He leaves us with a consumer business that is delivering against its plan. It has been a pleasure working alongside him.”
The leadership changes are effective immediately, with Adam remaining in the business for a period to ensure an orderly transition.
UPDATE 6th March 2024 @ 6:58am
Just an amendment above to say that Adam took on the role of consumer CEO in March 2023 and not late 2023.
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What a lovely pile of deckchairs. Pity about the iceberg tho…
Not a good look when they change the CEO like they change underwear.
Maybe TalkTalk should try “normal way, then back to front, then inside out, then back to front and inside out” before they discard their used CEOs, that way they’d last four times as long.
I am of course assuming that they aren’t already using that practice.
Having previously run the YouView (IPTV) platform
And we know how that ended.
As much as I don’t like Talk Talk, it does provide competition for the other larger providers out there
“As much as I don’t like Talk Talk, it does provide competition for the other larger providers out there”
I’m not so sure, it’s more that TT provide a home for those customers unwilling to pay a price that any company can be profitable at (hence TT’s dreadful ARPU, far below any viable competitor). TT Group have been trying to hawk TT Residential to anybody that would touch it, and despite 3-4m paying customers nobody has offered them anything they’d accept.
customer service non .
even use going on why you are emailing you have your work cut out .
can not or allow me to send you a message.