PlusNet Attacks Rivals For Misleading
Posted: 01st Sep, 2006 By: MarkJ
UK ISP PlusNet, which has recently been dipping its toes into our complaints section, has placed itself on a high pedestal by accusing rivals of 'mis-selling' broadband services:
Marketing director Marco Potesta told ZDNet UK on Thursday that the industry was "mis-selling on free" and wrong to advertise services as "unlimited".
"There's no such thing as free and no such thing as unlimited," Potesta told ZDNet UK on Thursday. "By definition, network is finite, the resources in the network that can be applied to customers is finite. We came clean real quick on that one, but I don't see Tiscali coming clean on that, I don't see other people coming clean." Potesta also confirmed that several senior PlusNet staff have recently left the company.
A spokeswoman for Tiscali insisted on Thursday that it was not misrepresenting its products. Like many ISPs, it advertises certain of its services as "unlimited" despite the inclusion of a "fair usage" clause that is designed to ease congestion at peak traffic times but effectively serves as a cap.
The news is nothing new to our regular readers, many of whom have witnessed just how restrictive or problematic "free" or "unlimited" services can sometimes become.
Its refreshing to see an ISP acknowledge this, although PlusNet has recently had quite a few high profile problems of its own. More @ ZDNet.
Marketing director Marco Potesta told ZDNet UK on Thursday that the industry was "mis-selling on free" and wrong to advertise services as "unlimited".
"There's no such thing as free and no such thing as unlimited," Potesta told ZDNet UK on Thursday. "By definition, network is finite, the resources in the network that can be applied to customers is finite. We came clean real quick on that one, but I don't see Tiscali coming clean on that, I don't see other people coming clean." Potesta also confirmed that several senior PlusNet staff have recently left the company.
A spokeswoman for Tiscali insisted on Thursday that it was not misrepresenting its products. Like many ISPs, it advertises certain of its services as "unlimited" despite the inclusion of a "fair usage" clause that is designed to ease congestion at peak traffic times but effectively serves as a cap.
The news is nothing new to our regular readers, many of whom have witnessed just how restrictive or problematic "free" or "unlimited" services can sometimes become.
Its refreshing to see an ISP acknowledge this, although PlusNet has recently had quite a few high profile problems of its own. More @ ZDNet.
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