Wanadoo's BT Copycat Letter Advert
Posted: 01st Aug, 2005 By: MarkJ
UK ISP Wanadoo has written a public letter to BT's chief executive, Ben Verwaayen, poking fun at how the operator copied its 2Mbps broadband promotion:
Said the "Dear Ben" letter: "We don't blame you for trying to emulate the great deals we give ? but let's be honest, our customers are still going to be a lot better off than yours".
And in a dig at BT's position as both a wholesale and retail supplier of broadband the letter says: "OK, we may have to charge £20 to upgrade an existing customer to 2 Meg - but you know why that is don't you? Yes, it's because you folks at BT charge us to do it. Still, local loop unbundling will sort that issue out won't it?
"But even with that regrade charge, our customers end up saving more and getting a lot more than yours do," said the letter before signing off as "Your friends at Wanadoo".
Typically the so-called "letter" is actually an advert from yesterdays Sunday Telegraph newspaper, albeit somewhat personalised. BT has so far chosen not to comment. More @ The Register.
Said the "Dear Ben" letter: "We don't blame you for trying to emulate the great deals we give ? but let's be honest, our customers are still going to be a lot better off than yours".
And in a dig at BT's position as both a wholesale and retail supplier of broadband the letter says: "OK, we may have to charge £20 to upgrade an existing customer to 2 Meg - but you know why that is don't you? Yes, it's because you folks at BT charge us to do it. Still, local loop unbundling will sort that issue out won't it?
"But even with that regrade charge, our customers end up saving more and getting a lot more than yours do," said the letter before signing off as "Your friends at Wanadoo".
Typically the so-called "letter" is actually an advert from yesterdays Sunday Telegraph newspaper, albeit somewhat personalised. BT has so far chosen not to comment. More @ The Register.
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