Research from BroadbandChoices.co.uk has revealed that just over half (51%) of the 2000 people surveyed used less than their broadband packages download quota for fear of penalties (speed restrictions) or unexpected bills.

The comparison site concludes that some consumers could make significant savings by choosing a cheaper package, yet acknowledged that the "unlimited" marketing trends don't exactly help matters. So says product director, Michael Phillips:


There are plenty of software applications for monitoring Internet usage and understanding how much you download is a good first step. Sadly it’s of little use if your provider doesn’t give any clear or practical idea of where the limit is.