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BT's Sign Language ADSL Campaign

Posted: 17th Mar, 2006 By: MarkJ
BT has launched a new campaign to help promote the benefits of broadband technology for deaf people. Unlike typical campaigns, this one is done in British Sign Language (BSL):

It is estimated that 50,000 people in the UK use BSL as their first language, and many more as a second language. BSL offers a vital means of communication, but until recently has been limited by the need for users to be face to face.

However, broadband technology is delivering a revolution for deaf people, as high speed internet coupled with the use of web-cams and video streaming now allows BSL users to communicate via the internet, regardless of their location. But many BSL users don’t know about the benefits this new technology offers them, as only written broadband guides have been made available.


BT’s BSL Broadband Guide will be launched on March 18th and should be viewable here: http://www.btplc.com/age_disability/ .
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