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UK/IR Online X-Mas Sales Up 40%
By: MarkJ - 13 January, 2004 (9:28 AM)

The latest research from Shopcreator has reported that online X-Mas retailing in the UK and Ireland grew 40% over the previous years Christmas period:

Although it didn't come up with a total figure, Shopcreator found that average orders rose from 17.51 to 40.55 as shoppers used their plastic online instead of traipsing around the shops.

Indeed, sales in the run-up to Christmas "continued fiercely" to December 12, when order rates fell. The tail-off was expected since punters get a bit edgy as to whether their gifts will be delivered in time for the big day.

Said Shopcreator chief exec Andy Kitchener: "These figures confirm what we've seen throughout 2003 - that e-business has finally shaken off the stigma of the dotcom boom/bust and is now all about real companies using the Internet to transact real business with real customers."

More @ The Register.

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