Posted: 27th Feb, 2003 By: MarkJ
According to eMarketer's new report, Europe will have an estimated online population of 196.2 Million Internet users by the end of 2003, which is a +20.5 million increase from 2002:
Though Western European countries have larger bases of users, much of the growth is coming from Eastern Europe. PricewaterhouseCoopers and Wilkofsky Gruen Associates predict the number of Internet users in Eastern Europe will grow from 41.2 million in 2003 to 62 million in 2006.
"In Western Europe, growth rates seem to be slowing, calling into question whether we'll ever see as high a penetration there as we see in the U.S.," eMarketer senior analyst Ross Rubin said. "Still, 83 percent of Internet users report going online at least once a week."
The DMNews item also notes that 85% of 15 to 24 year-olds in the European Union use the Internet, compared with 21% of those aged 55 and older.