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The Innovative Broadband Campaign

Posted: 26th Feb, 2003 By: MarkJ
The Broadband For Cupar (Fife) campaign site has come up with a clever way of drumming up extra publicity and hopefully pre-subscriptions:

They've decorated their three-wheeled 50cc Piaggio Ape (pronounced "apee") with details of how people can register their interest in ADSL and are driving the vehicle round the town to drum up support for broadband.

The Register notes that things must be going well because they're only a few percentage points away from the pre-registration target - nice going.
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