Comparison site Simplifydigital.co.uk has today unveiled the winners of their 2015 Customer Choice Awards, which saw most of the big broadband ISPs (except BT and EE) pickup wins across several broadband, phone and TV categories based on their levels of satisfaction. But sadly you won’t find any smaller ISPs listed.
The results were largely based on a survey of more than 2,000 customers, which was conducted with consumers who switched providers during 2014 and 2015. A series of standardised questions with multi-point scales were then used to gauge satisfaction in four areas: Overall service, customer support, reliability and value for money.
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Overall the survey found that 83% of respondents were generally satisfied with their provider (up from 74% last year) and 79% were satisfied with the reliability of their service (up from 71%). Similarly satisfaction with customer support has risen to 77% (up from 67%) and 79% felt as if they were getting value for money (up from 57%).
2015 Customer Choice Award Winners
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As usual you won’t find any smaller ISPs being mentioned above because most of the big commercial comparison sites shun them, which is a shame since many smaller ISPs (e.g. Zen Internet, Aquiss, AAISP etc.) have a good reputation for quality.
Speaking of reputation, Simplifydigital also asked the respondents to say what they believed the reputation was of the UK’s top broadband suppliers. Sadly we’re not given the full results (perhaps to avoid labelling one as the worst), although we are told that Sky came top, with 61% saying they believed the operator had either a fantastic or good reputation, and they were followed by BT (50%) and Virgin Media (50%).
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