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Bulldog Launch Pay-as-you-go 4Mbps

Posted: 03rd Feb, 2005 By: MarkJ
Bulldog (Cable & Wireless) has announced the introduction of the "first" pay-as-you-go (PAYG) 4Mbps broadband ADSL + phone service package - from £15.50 inc. VAT per month:

Bulldog’s new time-metered services, Start@ctive and Call@ctive, were specifically designed for the budget-conscious home user who wants the benefits of superfast broadband but with the flexibility of a pay-as-you-go, time-metered service. Unlike many other internet providers who offer low speed services with download caps, Bulldog’s service has uncapped downloads, at blistering speeds - up to 4 meg (nearly 80 times faster than a dial-up connection). Bulldog’s uncapped download offer also takes away the uncertainty and concern that many customers express associated with how much they have actually downloaded.

“Up until now, customers who wanted to experience the excitement of a 4 meg broadband service had to pay a substantial premium over the cost of standard broadband. Bulldog’s new, flexible, time-metered offering will further fuel the growth of broadband in the UK by giving customers even more affordable broadband, and more importantly, broadband that they control,” said Richard Greco, CEO of Bulldog. “Those customers thinking about upgrading from dial-up, or upgrading their download capped broadband service to a service offering the ultimate speed of up to 4 meg, will find Bulldog’s pay-as-you-go offer a logical choice. And, customers who aren’t ‘heavy’ internet users will find Bulldog’s time-metered service an excellent value for money.”

Bulldog’s pay-as-you-go broadband service is available in two versions. Bulldog Start@ctive is designed for the budget conscious user and costs only £15.50 per month, including VAT, and includes a superfast broadband connection at up to 4 Meg, with 400 online minutes included each month. Extra time is charged at 2.5p per minute.

Bulldog’s Call@ctive service is designed for people who want superfast broadband and unlimited phone calling throughout the UK. For only £21.50 per month, including VAT, the customer receives a broadband connection at up to 4 Meg, with time on the internet charged at 2.5p per minute, as well as unlimited calls to UK and local, including local and national numbers.


As a special introductory offer for customers signing up in February, Bulldog is offering unlimited internet time online for six months on both the Start@ctive and Call@ctive services, and is waiving the first month’s fee.
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