Posted: 11th Jan, 2007 By: MarkJ
Point-Topic reports that the number of broadband lines in the UK reached 13.1 million by the end of 2006, adding over 3.1m lines through the past 12 months. The figure is roughly 20% lower than in 2005:
Delays in meeting the demand for 'free' bundled offers and the task of transferring over 1 million lines to
LLU (local loop unbundling) have both contributed to the drop in new broadband connections.
'
We believe that ISPs have the chance to do better in 2007 though,' says Tim Johnson, CEO Point Topic. '
Our latest survey shows there is still a big latent demand for broadband in the consumer market.'
For example, more than 20% of the 10 million UK households currently without any internet access say they are 'very' or 'fairly' likely to go online in the next 6 months. Ninety percent of these say they would go straight to broadband, representing 1.8 million potential customers.
'
Add the number of homes we expect will upgrade from dial-up and there are 2.5 million new broadband customers to be won in the first half of the year,' says Johnson. '
Obviously they wont all sign up but we think the industry should be able to win 70% of them to add 1,750,000 new lines in the next six months.'
Point-Topic is currently projecting 14.87m broadband lines in the UK by the end of June this year.