Video-on-Demand Growth Predicted
Posted: 13th Oct, 2004 By: MarkJ
The latest analyst report from Screen Digest has claimed that, come 2008, over 15m (currently 10m) homes will have access to some form of on-demand programming:
On-demand movies, via digital TV and on services such as Sky, will remain the most popular choice, though broadband will increasingly play a bigger role.
"Movies are central to the mix," said Screen Digest's Dr Guy Bisson. "TV programmes are becoming increasingly important but still make up a small part of the cake."
In financial terms, viewers will have spent £141m this year on on-demand films and shows. Screen Digest expects this to almost double to £268m by 2008, with 60% of homes being able to watch on-demand shows.
Hopefully those of us not wishing to waste additional cash on cable or satellite services will still be able to use our existing broadband connections (well, if you have one) to similar effect. More @ BBC News Online.
On-demand movies, via digital TV and on services such as Sky, will remain the most popular choice, though broadband will increasingly play a bigger role.
"Movies are central to the mix," said Screen Digest's Dr Guy Bisson. "TV programmes are becoming increasingly important but still make up a small part of the cake."
In financial terms, viewers will have spent £141m this year on on-demand films and shows. Screen Digest expects this to almost double to £268m by 2008, with 60% of homes being able to watch on-demand shows.
Hopefully those of us not wishing to waste additional cash on cable or satellite services will still be able to use our existing broadband connections (well, if you have one) to similar effect. More @ BBC News Online.
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