Posted: 20th Feb, 2003 By: MarkJ
Not usually know for cutting its prices, UK ISP
BTOpenworld has today lowered the cost of its Anytime (unmetered) narrowband product to £5.99 for the first month:
Anytime Offer Enhanced by BT Openworld
BT Openworld today highlighted its commitment to the narrowband ISP market through the implementation of a price promotion on its Anytime product. Narrowband internet access from BT Openworld will now be available at £5.99 for the first month and then £15.99 per month after that - offering an initial saving of £10 off the cost of getting online.
The £5.99 offer will run from February 11th and applies to all new subscriptions to the Anytime product made before March 31st. The seven-week promotion supersedes all previous offers and will be integrated into the current BT Openworld television-based advertising campaign, which launched on January 2nd this year and runs until March 25th.
The aim of this promotion is to raise incremental BT Openworld Anytime product registrations and highlight BT Openworld's continued commitment to the narrowband web user.
"We're committed to the entire ISP market and it's important that narrowband continues to grow within this, as a dial-up connection sometimes better suits the web users' needs. Narrowband products are important in regions areas not yet enabled with broadband technologies and especially for the light or occasional web user." said a BT Openworld spokesperson.
Included in the BT Openworld Anytime offering is anti-spam and anti virus protection at no extra cost. As well as parental controls to provide for a safe family web environment, subscribers also get 10 email addresses and 50Mb of web space - allowing people to build their own sites. Anytime is a flexible option for the internet user as it has no annual contract and no financial commitment beyond the first month.
Terms and conditions apply.Curious that they should still be touting a start date of 11th February inside a press release that was only just released today.