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Freeserve Dismiss Re-Branding Talk
By: MarkJ - 20 November, 2003 (9:23 AM)

UK ISP Freeserve has reiterated earlier dismissive comments regarding the recent reports that it could soon be re-branding under the Wanadoo (parent) name:

Recent press reports claim that a 20-30 million rebranding exercise could happen as early as next year once the ISP completes a review of the matter.

A spokeswoman for Freeserve admitted that the issue was still "under review" and that "no formal decision had been made". It's not known when a decision will be made either.

Elsewhere, Freeserve also denied industry whispers currently doing the rounds that the company might be on the look out for a buyer.

Unfortunately such comments often help to fuel speculation rather than put an end to it. Either way we'll probably know more next year. More @ The Register.

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