Home » 

UK ISP News Archives

 » 
Sponsored Links

Zen's Broadband Price Warning

Posted: 02nd Feb, 2006 By: MarkJ
Zen Internet has today issued a warning to customers on judging ISP’s by price alone, highlighting how paying less can often lead to a lower quality of service:

Iain Johnstone, Sales and Partner Programme Manager, Zen Internet commented: “Pricing is highly competitive and there are multiple offers to choose from. I would always ask though if the lowest price actually offers the best value – and the answer will almost invariably be no!

It is only good value if it actually delivers what you want it to. The price issue, whilst a consideration, is not the absolute definition of value when a business is considering its Internet options. The key to value is determined by working with an ISP who can supply a robust solution to your requirements, backed up by quality support throughout.
"

Customers, both existing and new, will be aware of the number of discounted offers for broadband that continue to flood the marketplace. It is important to dig behind the headlines to discover exactly what is on offer and then relate it to the solution you need to help you make the most of your Internet opportunities. The Internet Service Provider’s association (ISPA) states that it is not advisable to choose an ISP on price alone. They make the point that you get what you pay for and therefore service levels, consistent speeds and quality should also be considered.

Length of contract for ISP services is also an important feature to consider, so it is always worth considering a provider that offers one month contracts. Before choosing a provider get the views of existing ADSL subscribers, look for press and magazine reviews and check independent speed tests.


Zen itself is well known for charging that bit extra over its competitors, although many would agree that the quality returned makes such a thing worthwhile.

Blowing ones own trumpet aside, the message often fails to reach far enough and many will continue to follow the cheapest option without considering alternatives or doing any prior research.
Search ISP News
Search ISP Listings
Search ISP Reviews
Cheap BIG ISPs for 100Mbps+
Community Fibre UK ISP Logo
150Mbps
Gift: None
NOW UK ISP Logo
NOW £25.00
100Mbps
Gift: None
Virgin Media UK ISP Logo
Virgin Media £26.00
132Mbps
Gift: None
Vodafone UK ISP Logo
Vodafone £26.50 - 27.00
150Mbps
Gift: None
Plusnet UK ISP Logo
Plusnet £27.99
145Mbps
Gift: None
Large Availability | View All
Cheapest ISPs for 100Mbps+
Gigaclear UK ISP Logo
Gigaclear £17.00
200Mbps
Gift: None
Community Fibre UK ISP Logo
150Mbps
Gift: None
BeFibre UK ISP Logo
BeFibre £19.00
150Mbps
Gift: None
YouFibre UK ISP Logo
YouFibre £22.99
150Mbps
Gift: None
Hey! Broadband UK ISP Logo
150Mbps
Gift: None
Large Availability | View All
Sponsored Links
The Top 15 Category Tags
  1. FTTP (5706)
  2. BT (3562)
  3. Politics (2595)
  4. Openreach (2340)
  5. Business (2316)
  6. Building Digital UK (2273)
  7. FTTC (2060)
  8. Mobile Broadband (2036)
  9. Statistics (1825)
  10. 4G (1722)
  11. Virgin Media (1671)
  12. Ofcom Regulation (1490)
  13. Fibre Optic (1422)
  14. Wireless Internet (1415)
  15. FTTH (1383)
Sponsored

Copyright © 1999 to Present - ISPreview.co.uk - All Rights Reserved - Terms  ,  Privacy and Cookie Policy  ,  Links  ,  Website Rules