Home » 

UK ISP News Archives

 » 
Sponsored

UK ISP's Fail To Meet Market Demand

Posted: 05th Jul, 2005 By: MarkJ
Independent research of 423 consumers by Preventon, a managed security provider, has revealed that ISPs may be losing out on revenue opportunities by failing to meet the security demands of their customers:

ISPs’ failure to provide desktop protection against internet threats has forced two-thirds of home PC users to take the DIY option, despite the majority lacking the necessary know-how to ensure they are not left vulnerable. Service providers are missing out on a major opportunity to increase revenues and enhance customer loyalty as 5 in 10 consumers would prefer a subscription-based blended security solution from their ISP.

66.8% of consumers currently manage their own desktop protection, but most attempts at DIY security are leaving home PCs open to attack. Almost half (47.7%) have only installed one security software application - most commonly either an anti-virus package, a firewall or anti-spyware software – and consequently their computer is vulnerable to a wide range of threats from viruses, Trojans and spyware to phishing and hacking attacks. Only 25.3% of PC owners have installed the standard security packages which came bundled with their PC. The research revealed that 68.6% of home PCs have suffered a virus infection.

Over 60% of consumers believe that ISPs should provide desktop defence against all forms of cyber-threats. 45.4% home PC users would be ready to pay a monthly subscription to ISPs for a blended-security solution. According to market-research agency MORI, 54% would pay up to £2 more a month for a better service[2].

The research highlighted a widespread lack of a basic understanding of industry terminology, the difference between types of threats and the most appropriate security solutions available. For example, 74.2% of those questioned rated ‘identity theft’ as a major threat, whereas only 22.5% saw ‘phishing’ as a significant security risk. This indicates that consumers don’t recognise the connection between the two – that phishing is simply a method for stealing financial and personal information from unwitting consumers. Additionally, despite 89.3% claiming to be ‘very concerned’ about PC security, the majority of consumers failed to correctly identify which security applications can stop common threats such as worms, viruses or key-logging software.


The research shows us nothing new, however, it should be pointed out that many ISP's are now providing greater security measures to their users. Typically, more could always be done.
 Latest UK ISP News
 Cheapest Superfast Broadband ISPs
  • Hyperoptic £17.99
    Speed 33Mbps, Unlimited
    Gift: Promo code: HYPERSALE
  • NOW £20.00
    Speed 36Mbps, Unlimited
    Gift: None
  • Shell Energy £21.99
    Speed 35Mbps, Unlimited
    Gift: None
  • Vodafone £22.00
    Speed 38Mbps, Unlimited
    Gift: None
  • Vispa £23.00
    Speed 36Mbps, Unlimited
    Gift: None
Large Availability | Compare More ISPs
 Cheapest Ultrafast Broadband ISPs
  • Gigaclear £17.00
    Speed: 200Mbps, Unlimited
    Gift: None
  • Community Fibre £20.00
    Speed: 150Mbps, Unlimited
    Gift: None
  • Hyperoptic £20.00
    Speed: 158Mbps, Unlimited
    Gift: Promo code: HYPERSALE
  • Virgin Media £25.00
    Speed: 108Mbps, Unlimited
    Gift: None
  • Vodafone £25.00
    Speed: 100Mbps, Unlimited
    Gift: None
Large Availability | Compare More ISPs
Promotion
Cheapest Superfast ISPs
  • Hyperoptic £17.99
    Speed 33Mbps, Unlimited
    Gift: Promo code: HYPERSALE
  • NOW £20.00
    Speed 36Mbps, Unlimited
    Gift: None
  • Shell Energy £21.99
    Speed 35Mbps, Unlimited
    Gift: None
  • Vodafone £22.00
    Speed 38Mbps, Unlimited
    Gift: None
  • Vispa £23.00
    Speed 36Mbps, Unlimited
    Gift: None
Large Availability | View All
Cheapest Ultrafast ISPs
  • Gigaclear £17.00
    Speed: 200Mbps, Unlimited
    Gift: None
  • Community Fibre £20.00
    Speed: 150Mbps, Unlimited
    Gift: None
  • Hyperoptic £20.00
    Speed: 158Mbps, Unlimited
    Gift: Promo code: HYPERSALE
  • Virgin Media £25.00
    Speed: 108Mbps, Unlimited
    Gift: None
  • Vodafone £25.00
    Speed: 100Mbps, Unlimited
    Gift: None
Large Availability | View All
Helpful ISP Guides and Tips
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
»
Promotion
The Top 20 Category Tags
  1. FTTP (4128)
  2. BT (3154)
  3. Politics (2123)
  4. Building Digital UK (2028)
  5. Openreach (1970)
  6. FTTC (1923)
  7. Business (1836)
  8. Mobile Broadband (1608)
  9. Statistics (1513)
  10. 4G (1380)
  11. FTTH (1371)
  12. Virgin Media (1277)
  13. Ofcom Regulation (1242)
  14. Fibre Optic (1235)
  15. Wireless Internet (1234)
  16. Vodafone (928)
  17. EE (907)
  18. 5G (900)
  19. TalkTalk (821)
  20. Sky Broadband (787)
Sponsored

Copyright © 1999 to Present - ISPreview.co.uk - All Rights Reserved - Terms  ,  Privacy and Cookie Policy  ,  Links  ,  Website Rules