Posted: 16th Aug, 2005 By: MarkJ
The director of sales for business ISP altoHiway, Chris Wood, has criticised BT for selling "unsuitable, consumer-grade broadband, cynically re-packaged [AS] a business service.":
Business customers have very different requirements to home users when it comes to an ISP. Levels and quality of service need to be consistent and reliable if your business communication depends on it. If you buy a 2Mb broadband service to meet your business needs, then that is what you expect to be delivered. However, if you look carefully at what is being offered by BT, it is a thinly veiled home user service disguised as a business tool with hidden cost and lower quality.
BT is offering business users a 2Mb ADSL broadband service, but the nature of the technology means that the majority of people in the UK are never likely to see this level of performance because the signal degrades the further you are from the exchange.
Also, youll find that two of the three BT business packages have a contention ratio of 50:1, meaning that the line is shared with up to 49 other people further slowing performance. altoHiway recommends a maximum contention ratio of 20:1 for its business customers. Plus, once youve signed up for the BT package, youll discover that you have to pay extra for essential elements such as a static IP address and email feeds that should be standard as part of a business ISP service offering. After adding in these extra costs Best value broadband at this point will be costing you 50 per cent more from BT.
To BT, business broadband is simply a numbers game with slick marketing and sold by calls centres staffed by people who have no specialist knowledge of each broadband product.