SPAM Still Tempting Consumers
Posted: 10th Dec, 2004 By: MarkJ
The Business Software Alliance (BSA) has found that more than 25%+ of people have admitted to buying software through SPAM e-mails - NOT CLEVER:
The research, which covered 6,000 people in six countries and their attitudes towards junk e-mails, revealed that Brazilians were the most likely to read spam.
A third of them read unsolicited junk e-mail and 66% buy goods or services after receiving spam. The French were the second most likely to buy something (48%), with 44% of Britons taking advantage of products and services.
The BBC News Online item is shocking and allows those sending SPAM to better justify its continued use.
The research, which covered 6,000 people in six countries and their attitudes towards junk e-mails, revealed that Brazilians were the most likely to read spam.
A third of them read unsolicited junk e-mail and 66% buy goods or services after receiving spam. The French were the second most likely to buy something (48%), with 44% of Britons taking advantage of products and services.
The BBC News Online item is shocking and allows those sending SPAM to better justify its continued use.
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