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Virgin Media Tops 3.836m Broadband Subscribers

Posted: 07th Aug, 2008 By: MarkJ
Virgin Media has reported its latest second quarter 2008 results today, which saw the operators broadband subscriber base inch forwards from 3,781,800 at the end of March to 3,836,100 now. The recent controversy over its vague Phorm stance appears to have had little impact, although its ADSL broadband services continue to decline.

The bulk of this increase came from VM's cable based broadband platform, while those on its Virgin.net (ADSL) side reduced from 279,500 at the end of March to 272,700 now. Clearly the operators claim that recent ADSL network congestion problems had been caused by "growing demand" for their products is somewhat questionable (here):

Neil Berkett, Chief Executive Officer of Virgin Media, said: "In the face of a tougher national economic environment our business has demonstrated good resilience. We continue to focus on improving our operational execution and driving unnecessary cost and inefficiencies out of the business.

We will continue to exploit our competitive advantages in leading next generation broadband in the UK and redefining the on-demand TV experience. The second half of this year will mark a major milestone as we roll out our unrivalled 50Mb broadband service. We believe this superfast service, combined with our leading video-on-demand product, will prove extremely attractive to existing and new customers.

Naturally VM is now looking towards the launch of its future 50Mbps products, with its CEO being focused on boosting the group’s broadband credentials. We also noted that Mobile Broadband services will finally be coming to its mobile platform during Q4-2008, although no further details have been revealed. Full Results.
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